January 23, 2012 at 3:59 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY Professional Development, business, career, coaching, communication, economy, etiquette, executive coaching, facilitator, leader, meetings, presentation, presentation skills, professionalism, public speaking, sales team, successful, training, work, working together, workplace
I had a conversation with a client today regarding the engagement level of their sales team. She said that it was hard for people to stay engaged and committed when they are worried about being laid off.
I respectfully disagreed. This is the time when people need to be the most engaged and committed.
Successful people see opportunity everywhere. If people would spend less time worrying, and more time hustling and being creative, then they would end up being more successful. Their current job might end – but if they are always connecting with others, and finding solutions to problems, they will land on their feet.
It isn’t easy today – but where was it written that life was easy or fair? I’m sure you’ve heard the saying, “The meek shall inherit the Earth.” My mantra is the meek get the leftovers from those who went out and made things happen. You decide.
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January 19, 2012 at 2:39 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged 2012, BRODY Professional Development, business, career, coaching, colleagues, communication, employee, employer, etiquette, executive coaching, facilitate, goal, leader, leadership, meet, meetings, New Year, presentation, presentation skills, professionalism, public speaking, slow down, speaker, training, working together, workplace
Do you remember the words, “Slow down, you move too fast, you’ve got to make the morning last?” from the Simon & Garfunkel song, “The 59th Street Bride Song” (Feeling Groovy)?
I’ve taken those words to heart – as one of my goals (note that I didn’t say resolutions) for 2012.
In my role as business owner (employer) — speaker/coach/trainer, mother, daughter, grandmother, wife, colleague and friend — I wear many hats.
I often feel like an octopus, with each arm pulled at the same time – in different directions. What can happen? Rushing to get everything done. Not being 100% present at any one time, not fully appreciating the activity (relationship, etc.), and often losing or forgetting something.
Late last year, it was leaving my computer in North Carolina, losing my good prescription glasses, and forgetting to pick up all of the ingredients I need for a recipe.
So, my mantra this year is to slow down. How’s it working so far? If you don’t count losing an airport parking receipt, or forgetting to put one bag on the TSA inspection line, it’s working pretty well. I guess I need to keep practicing.
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January 11, 2012 at 7:48 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged 2012, accountability, activity, BRODY, business, career, coach, coaching, colleagues, communication, etiquette, facilitator, goals, happiness, job, leader, meetings, New Year, New Year's resolutions, positive, positivity, presentation skills, professionalism, recharge, success, task, training, work, working together, workplace
Happy 2012!
What kind of year will this be for you? I expect it to be fabulous.
From my experience (not to mention research on happiness and positivity), when people expect the best – they typically get it. And, of course, vice versa. I don’t mean to sound naïve, but I do believe the goal is to look for the positive. When people look for the positive, they tend to see opportunity and make more things happen.
In Shawn Achor’s book, The Happiness Advantage (a great read – good ideas for rewiring the brain to be more positive), he talks about rose-tinted glasses as opposed to rose colored. 2012 is a great year to put on the rose-tinted glasses.
A great activity listed in the book: Every day, record three good things that have happened to you. They don’t have to be monumental – just positive things.
For me today, one positive is that I actually wrote this blog! No doubt, more good things will soon follow…
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July 22, 2011 at 6:32 pm · Filed under Coaching, Etiquette, Executive coaching, Meetings, presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged accountability, business, career, colleague, colleagues, goal, goals, interpersonal communications, job, productivity, relationship, relationships, success, task, work, working together, workplace
What business are you in?
It doesn’t matter what the industry is, or what your job title is … we are all in the people business.
This sounds so obvious doesn’t it? But take time to look at what usually happens at work … accomplishing various tasks or goals is paramount and emphasized by management.
Believe me, I am as task-focused as the next person, but accomplishing daily activities and “getting the job done” doesn’t negate or eliminate the importance of being respectful of the people who work with you (or for you).
Frayed tempers, lack of common courtesies, clarity of expectations, timelines are just a few things that impact relationships, and, ultimately, the quality of the task (whether it’s done right, within deadlines, or even at all).
Being people-focused ultimately helps accomplish the task more quickly – and more efficiently.
If you want to get things done – build relationships. If you want to be seen as a resource, help others. You’ll be amazed at how much more productive and successful you ultimately become.
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July 15, 2011 at 5:39 pm · Filed under Etiquette, Executive coaching, Meetings, presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged blog, communicate, communication, communications, Facebook, follow, followers, interaction, LinkedIn, networking, people, post, social media, social networking, tweet, Twitter, work environment, workplace
Although I am engaged in social networking, and use often technology for connecting with people, I wonder when it became more important than face-to-face or even phone interaction?
Many work issues could be avoided if people would get up from their computers, and walk to the office (or cubicle) nearby and actually have a conversation.
I believe a person-to-person interaction beats technology any day, hands down, by a ratio of at least 10-1. If after you chat, you still need to document something, then by all means, put it in writing.
I laugh when people tell me how many “friends” or “followers” they have on Facebook and Twitter – or how LinkedIn they are.
Relationships aren’t part of a numbers game.
The goal is to go from contact to connection, to building relationships.
Your job – and your life – will be more satisfying if you focus on people and not your smart phone or computer screen.
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April 27, 2011 at 3:29 pm · Filed under Coaching, Etiquette, Executive coaching, Meetings, presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged accountability, behavior, BRODY, coach, coaching, communication, HR, lead, leader, leadership, manage, manager, Marjorie Brody, personnel, staff, train, training
Leaving “dead bodies” is no way to lead, build relationships and reputations — or get results.
Yet, all too often, it happens.
Stressful situations (and that seems to happen daily in our frenzied, wired 24-7 workplace), exacerbates a situation which occasionally leads to inappropriate behaviors.
Although I coach people for a variety of reasons – leaving “dead bodies” is frequently a concern. What are some techniques to use, to avoid this?
1) Recognize. The behaviors and identify what triggers them.
2) Own the impact of lashing out, ordering around, insulting, etc.
3) Catch yourself when you feel the adrenaline surge – at that point, make a decision … is it worth it?
4) Take a deep breath, take a walk, pinch yourself. In other words, get some time, space and perspective.
5) If you ended up lashing out before you caught yourself, go back to the person (people) and apologize.
Ultimately, leaving “dead bodies” is not a path to effective leadership or long-term success.
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April 4, 2011 at 1:06 pm · Filed under Coaching, Executive coaching, Meetings, presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged audience, business, career, communicate, communication, conclusion, connecting, engage, engage your audience, engaging audience members, eye contact, introduction, keynote, keynoting, PowerPoint, present, presentation, presenting, public speaking, q & a, question and answer, question and answer session, questions, seminar, speak, speaker, speaking, speech, training, work, workplace, workshop
Over the past few weeks, I delivered a number of Physician Speaker Training program for physicians, medical device specialists, and corporate leaders.
Of course, messaging and content delivery are critical. Where I get the most questions as a trainer and executive coach, however, is how to handle the question-and-answer session.
One of the areas I consistently noticed during all of my recent sessions, which definitely needs more attention as it’s a critical component to speaking success — is effectively handling the Q & A session.
6 ways to encourage questions
1) Let people know when you will take questions – throughout the entire presentation, at specific break points, or at the end. This manages audience expectations. Of course, you need to take timing into account. The more questions, the more time it takes.
2) Ask for questions in an open/assumptive manner. Avoid the clichéd, “Do you have any questions?” It’s much more inviting the say, “Who would like to open with the first question?” Or, “What questions do you have?” Then, be prepared to wait a minute to receive them
If, however, there are no questions …
3) Be prepared to wait up to 10 seconds before people actually ask the question. Don’t worry – they aren’t looking at you, they are thinking. Be comfortable with silence.
4) It’s always a good idea to come prepared with sample questions. You’d say something like, “A question I’m frequently asked is ….” Or “A question I first had was …. ” This gives people time to think about what they want to ask.
5) Look like you want questions. This means that you need to look at the audience members; rolling your eyes doesn’t count! Avoid closed body language (crossing your arms, for example), sighing, cleaning up your papers, or shutting down your laptop all don’t encourage participants to ask questions. Don’t gather notes, or otherwise organize/tidy up your area.
6) Get creative. In larger groups, or groups who are uncomfortable asking questions, you can either have them write questions on a card, or break into pairs or smaller groups, and come up with questions. In the day of smart phones, you even could have them text a question.
Here’s five quick pointers for what not to do during a Q & A session, with some pointers for what I recommend:
• Compliment (if you compliment one question and not the next, you will discourage further questions)
• Over answer (provide more information that was asked or is needed)
• Jump into the answer (it’s OK to think a minute before you speak, and DO paraphrase the question)
• Say, “As I said in my presentation …” (how demeaning is that!)
• Answer only to the person who asked it (you need to be looking at everyone)
Next week, I’ll discuss how to handle specific types of questions. Remember, if you have trouble getting questions, you need to look at your behaviors and the impact that they are having.
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March 23, 2011 at 1:06 pm · Filed under Coaching, Etiquette, Executive coaching, Meetings, presentation skills, public speaking ·Tagged BRODY, business, business meeting, career, coach, communicate, communication, executive, executive coaching, facilitate, facilitation, gathering, Marjorie Brody, meet, meeting, meetings, productive, productivity, seminar, success, train, training, work, workplace, workshop
So, a decision seems to have been reached – due to the good work you did in the pre-launch, launch, navigate and land stages of a meeting.
“Now what?” you may ask. Well, it’s not over yet.
Just like a well-written and delivered presentation, the meeting needs to end well and have action items acted upon.
This gets us to the final stage of meetings – the post-land phase.
Post-land has two parts – what happens at the end of the meeting, and what happens after the meeting.
Ending the meeting:
Review what was agreed upon
Discuss next steps – and get verbal agreement
- What needs to be done
- By when?
- By whom?
Determine what gets communicated and what doesn’t, and to whom
Thank the group
- Express appreciation for everyone’s participation
- Give credit to specific individuals
Evaluate and measure your success
After the meeting — Here are three types of questions to help you measure meetings success:
The What
Did you accomplish your meeting objective?
Was it done correctly (meet criteria, etc.)?
Was it done on time?
The How
Was the meeting process you used efficient?
Was the process clear & logical?
Did the process make sense for the task at hand?
The Who
Did all team members feel valued during the meeting?
Did the team members feel supported?
Do team members trust each other?
Although meetings may differ in purpose and scope, there are always similarities. If you use the steps and tools I’ve shared over the last month or so, you will have better meeting success (and less time and money lost).
I’d love to hear your thoughts on my effective meetings series, and share your best practices.
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March 15, 2011 at 5:22 pm · Filed under Coaching, Executive coaching, Meetings, presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, coach, coaching, executive coach, facilitate, facilitator, lead, leader, meeting, meeting leader, meetings, organization, organize, productive, productivity, seminar, train, training, workshop
If you’ve been using the techniques for more effective meetings that I’ve been sharing here the past few weeks (Pre-plan, launch & navigate), you probably are already seeing improvement.
The next phase, “land,” helps the group members reach an agreement and make decisions.
Here are a few techniques that you can use:
Negative Poll: A tool used to wake people from the typical head nodding that happens in meetings, and make them think about their response. With it you are asking for those that do not agree, rather than those that do. Some examples of this technique are. . .
*Who can’t agree to strike this idea from the list?
* Who is not able to live with this solution?
Both/And: Sometimes groups get stuck in making the final decision because they feel they must choose between two options. Using this tool, you can suggest adding two ideas together to make one, or doing both ideas rather than choosing between the two.
Build Up/Eliminate: This tool is used to negotiate agreement when you encounter resistance from one of more participants. You ask the question, “What could I add to or take away from this idea that would make you more comfortable with it?” Often, you’ll find that small adjustments to an idea can make a huge difference in getting others to agree.
Voting: Many groups use this as a decision-making tool. If your ultimate goal is build a collaborative environment, voting is not a tool that BRODY recommends. With voting, there are winners and there are losers. It can be a method that alienates others. However, there are times that voting can be effective, here are a few:
*When the topic being considered is not controversial
*When the need for buy-in is low
*When the group involved in the decision making is large and unwieldy (ex. political elections)
Stay tuned for next week’s blog on the Post-Land step to making meeting more effective.
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March 7, 2011 at 6:27 pm · Filed under Coaching, Executive coaching, Meetings, presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, career, conference, faciliator, facilitate, facilitation, leader, Marjorie Brody, meeting, meeting leader, meetings, prioritize, productive, productivity, program, seminar, train, trainer, training, work, workplace, workshop
The goal of this week’s blog is to make your time at meetings a good investment, and NOT a waste of money.
I’ve already focused on the pre-launch and launch stages of successful meetings.
Stage 3 is to navigate – which is to guide the meeting attendees to make sense of the information that came out of the idea generation stage (launch).
The navigate stage has two key objectives. The first is to clarify the ideas and information that was generated.
Here are some good questions to ask, to clarify that everyone is on the same page, include:
What questions do you have regarding the ideas we generated and listed on the flip chart?
Would anyone like clarification on any of these items listed?
Once the ideas have been clarified, take the opportunity to eliminate duplicates from the list before going on to stage 2 of navigation, which is to prioritize.
There are a number of tools to prioritize. Here are five that BRODY trainers use (and teach in our meeting facilitation program):
N/3: This tool is used when you’re trying to narrow a list of brainstormed ideas. This is not voting, but rather a way of determining what ideas have the most and least support. You take the number of ideas listed (N) and divide it by 3. That’s the number of “votes” each person gets.
Advocating: The facilitator invites participants to take turns speaking on one of the ideas listed. Specifically, they can share their opinion on why the ideas should stay or go. This advocating is done to let anyone that wishes to, have the opportunity to have his/her opinion heard. This works best if each person is limited to 1 to 2 minutes of advocating. It can be a quick way to deepen people’s understanding of the issues.
Evaluating Against Criteria: Another way to narrow your list is to evaluate your list of ideas against a set of criteria.
Pros/Cons: The facilitator invites the participants to take turns speaking about the pros and cons of the suggested solutions. This method allows the group to see the relative merits of each potential idea and lead discussion to the most favored outcome(s).
Priority Sequence: In a round robin fashion, each participant identifies their “most favorite” idea and their “least favorite” idea from the list generated in the launching session. This technique assists in helping the group to discover the ideas that require the most attention and discussion during the navigation stage.
These navigation tools allow for discussion and information sharing. By selecting a navigation tool, the facilitator has created a methodology that’s clear, unbiased and understood.
Let me know if you have any questions regarding the meeting navigation tools and process – and feel free to share how you implement some of these strategies for meeting success.
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October 9, 2008 at 4:16 pm · Filed under Uncategorized ·Tagged author, BRODY, BRODY BOOST Camp, career workshop, coaching, communication, etiquette, executive, Marjorie Brody, presenter, professionalism, speaker, trainer, training, workplace
With all the viral marketing mechanisms out there, can’t believe I JUST am getting around to WordPress. But, so be it … Will blog here regularly, in addition to Tweeting on Twitter, posting on my web site blog at www.marjoriebrody.com, and sharing my “two cents” on all things related to business professionalism and communication skills — anything about workplace/career topics. More details on my training company, BRODY Professional Development, can be found here — www.BrodyPro.com. Post any comments or legit questions, too. I’ll reply. Stay tuned …
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October 13, 2008 at 2:45 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, coaching, debate, election, executive, McCain, Obama, presentation skills, presidential, speaking
The official count down to the election next month has begun.
I don’t know about you, but I’m getting tired of the political rhetoric.
I would love one (both would be better!) of the candidates to simply call a halt to the negativity.
People want straight talk. People want solutions. People want honesty.
I wouldn’t miss the next debate this Wednesday, even though it’s my 20th wedding anniversary! That said, I will forgo the
usual “dining out experience” so I can be home watching the
TV. Fortunately, my husband concurs.
Aside from the politics, it’s fascinating for me as a speaker and presentation skills coach to watch the candidates do what we say not to do, and also what to do.
A free bit of coaching advice to both presidential candidates:
1) Be respectful of each other
2) Look at the audience and camera
3) Don’t over talk, or cut each other off
4) Don’t make condescending comments
5) Avoid repetitive words or phrases (“my friend” and “look”).
Oh yes, and one more thing – with the advent of fact checking, let’s be honest with the information shared, please.
The truth will come out at some point, so why not now?
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October 20, 2008 at 3:04 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY BOOST Camp, career, career workshop, Marjorie Brody, networking, November 13, personal marketing, persuasive speaking, professionalism, workshop
I just came back from Pittsburgh, PA, where I was speaking about the importance of personal marketing.
In these times of “troubled waters” the ability to sell yourself is critical.
I’ve said it before, but it bears repeating now: It’s not just who you know, but who knows you — and what you’re capable of doing — that counts!
My upcoming BRODY Boost Camp on Thursday, November 13, will help attendees enhance their professionalism, persuasive speaking, and personal promotion.
There are still some seats available. You can check out the full agenda, and register, by visiting http://www.brodypro.com/site/boost_camp/Boost_camp.html
If you have any questions, just give me a call or e-mail me at marjorie@brodypro.com.
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October 27, 2008 at 2:30 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged airplanes, business, business travel, career, road warrior, work, workplace
It’s Sunday afternoon, and when I wrote this, I was on a flight from Philadelphia to Las Vegas.
From there, I head to San Diego on Tuesday to deliver a speech. Then, it’s a red eye home.
Last week, I had at least five people say, “Don’t you hate to travel? Aren’t you dreading the next few days?”
Although I don’t like leaving home on Sundays, my response to them was, “No.”
Since many of you reading this also travel for work, I thought I’d give my top 10 reason (in no special order) that business travel is a gift.
1) I am working. Given the state of the economy, I feel blessed to be working — and I love what I do.
2) Dragging my suitcase (I only do carry-on) and my laptop, etc., around the airport give me great exercise. I used to complain about this, but now that I view it as gym time, I say “Bring it on!”
3) It gives me more chances to DO. Whether it’s waiting before a flight, or sitting on the plane (trains work, as well), I have time to catch up on reading, writing or thinking. When else do you have hours of uninterrupted time?
4) I have a chance to see different areas of the country. Granted there’s not much time, but by arriving a few hours early or staying late, I can take a tour of the city, go to a museum, or just walk around.
5) By staying in hotels, I have the luxury of ordering room service. And, I can try foods from different regions.
6) In the hotel, I have total control of the remote control. Not to say that my husband doesn’t share, but he doesn’t!
7) I can go to sleep whenever I want. This means I can stay up and watch late night TV or go to bed at 7.
8) There are fascinating people all around — other road warriors, taxi drivers, shopkeepers, clients, etc. I’ve learned a lot simply by asking questions.
9) Did I mention that I’m grateful to be working? To have a job that helps people be more effective, to love that job, and to get paid for it – what could be better?
10) The chance to go home. Having missed family and friends, and to be missed, I look forward to business travel, so I can go home again.
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October 30, 2008 at 1:03 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged boss, business, career, Christmas, economy, etiquette, fire, gift, Hanukkah, hire, holidays, layoff, manager, manners, office gifts, parties, party protocol, workplace
It sounds like a great idea – giving your best clients or employees holiday gifts to show appreciation for their business or service. But sometimes this innocent gesture can turn into a major embarrassment. Knowing the proper etiquette behind business gift-giving is critical.
Business Gift Giving 101
Here are 9 points to remember about business gifts – for clients and within an office:
1) Ask the company what its policy is towards receiving gifts. Many corporations have policies in place where no gifts are accepted, others have restrictions on the gift’s cost.
One of my clients, a government pension and benefits firm) has a written gift-giving policy that states its associates “may not receive or give gifts or honorariums of value in excess of $100 from any individual source in any calendar year to or from any client, supplier and/or other party involved in daily business with (the company).”
2) Never give a client an inappropriate gift. Acceptable gifts include office-related products like desk accessories (paperweight, book ends, pens, calendars, etc.), gift certificates (for activities you know the recipient will enjoy – massages, facials, department store shopping sprees, etc.) or flowers, plants and gift baskets (fruit, cheese, etc.). Unacceptable gifts include any that are too personal (clothing) and very expensive items.
The government pension and benefits firm has a written policy stating gift-giving “prohibitions do not apply to acceptance of advertising and promotional material of nominal value, such as pens, pencils, note pads, key chains, calendars and similar items.”
3) Remember: Gifts can be returned. If you get a gift from a client or vendor that is too expensive or overly personal, send it back within 24 hours with a note explaining that your company has certain gift guidelines, or that it is too personal for you to accept.
4) Stay away from gifts with religious connotations. Not everyone celebrates Christmas – or even Hanukah!
5) Just because you receive a gift, doesn’t mean you must reciprocate. Employees who receive gifts from their boss do not have to return the gesture, unless they have built a special bond or friendship. And, if so, there is no need to match the dollar amount of the original gift.
6) Unless it’s a party situation, avoid giving gifts during work hours. This is distracting and reduces productivity. It can also create jealousy if people receive different gifts that cost varying amounts. Whenever possible, do a “grab bag” or “pollyanna” type gift in a work setting. Special gifts intended for select employees should be given off hours.
7) Be gracious when you receive a gift. Even if you don’t like the gift, remember to send a thank-you note.
8) Remember price guidelines for gift giving. Generally speaking, the lower the price, the more time it will take to find a good gift, but the more appropriate it will be in a business setting. You need to strike a balance between saving money and not appearing too cheap, either.
9) Be an active participant in the gift-giving process. Don’t rely on other people to buy your gifts. What if your administrative assistant has horrible taste? If you must use someone else to purchase your gift, make sure you know what was bought. There’s nothing more embarrassing than being thanked for a gift or asked questions about it when you don’t know what the recipient is talking about.
In general, it’s a good idea to play it safe when giving business gifts. Do some research, and remember to consider how the gift may be viewed by the recipient. If there’s even the slightest chance it will be seen as improper, don’t do it.
Survive the Office Holiday Party & Avoid the Pink Slip
‘Tis the season to be jolly …and attend holiday office parties. Sure, everyone loves a party. But in the business world, these seemingly innocent gatherings can be a recipe for disaster.
In our beyond tough economy, your manager doesn’t need another reason to lay you off, or – worse yet – FIRE you.
It’s more critical than ever to know the proper manners for etiquette during a work or business-related party.
Career information site Vault.com did a survey in 2006, that showed nearly 15 percent of those employees polled say workers at their firms have either been disciplined or fired because of their actions at a holiday party.
According to an annual survey conducted by Battalia Winston, an executive search firm, 15 percent of companies said that inappropriate behavior at the holiday party had negatively impacted an employee’s career growth at that organization.
Don’t become one of these statistics!
Here are 11 important party etiquette tips to keep in mind:
1) Even though it’s a party, remember that your choice of clothing should be suitable for a normal work setting. Women should avoid tight-fitting clothing and short skirts. Men can’t wear jeans with holes in them or keep their shirts unbuttoned more than one or two buttons.
2) The rules of proper grooming also apply when attending a holiday party at work. Sure, you can “let your hair down” a bit and relax. But now’s not the time to experiment with a drastic new ‘do. And men shouldn’t arrive with a 5 o’clock stubble.
3) Watch what you drink. No one likes a drunk – and getting intoxicated with coworkers, and possibly your boss around, is not a good idea. According to the Battalia Winston survey, to keep bad behavior in check, 58 percent of companies took steps in 2007 to limit alcohol consumption.
4) Unless it absolutely can’t wait until the next business day, don’t talk about work issues during a holiday office party. Remember, this is a time to relax and have fun – not conduct business.
5) If you are the boss or some type of upper management, the office holiday party is a good time to give holiday gifts to employees. No work time is being wasted. Just remember: If you want to recognize a specific employee with a special gift, be discreet. The same applies for gifts exchanged between coworkers. This will avoid jealousy issues with workers who may feel short changed.
6) Whether there is dancing or not, be sure to mix. Don’t spend all of your time with one person – it’s the best way to avoid office gossip the next day.
7) Just because you notice mistletoe hanging doesn’t give you permission to grab people standing under it and kiss them. According to the Vault.com survey, 18 percent of those polled say they witnessed their colleagues getting romantic during office parties – don’t be one of these clueless professionals.
8) Always hold drinks in your left hand. This frees your right hand for handshakes, and ensures that it stays warm and dry for such gestures.
9) Don’t be a wallflower. Holiday office parties are great opportunities to meet people in different divisions of companies, or get to know your coworkers better. Work the room. Meet and greet. Don’t cling to one person or hide somewhere.
10) Always thank the host of a holiday office party the next day. Won’t your boss or supervisor be impressed with your etiquette when they read your thank-you note showing your appreciation for their office party? You would thank the host or hostess in a non-business setting, so why should the office holiday party be any different?
11) Have fun, but remember — it’s still an office party.
The holidays don’t have to hurt your career … if you remember these rules for office party protocoland gift giving etiquette.
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November 3, 2008 at 4:56 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged attitude, bad economy, career, economy, job, Marjorie Brody, success, win, workplace, workshop
Granted, things are shaky with the economy and business everywhere.
So, what are your choices?
Give up or step up?
I am speaking about this very topic this week — delivering a
workshop presentation twice at a conference this Thursday, November 6th in Chicago, for the Healthcare
Businesswomen’s Association (HBA) Leadership Conference. The title is “Step Up! for Success.”
Here is one of the key points that I’ll be making:
The world isn’t fair – it’s your attitude that counts.
People walk around lately as though they are victims. We aren’t.
We have choices – not always good ones, but choices all the same. No one wants to hear your whining. If you are lucky enough to still have a job, look for ways to make it more interesting. Make the changes that are necessary, or accept what you can’t change. Leaving is always an option.
Another thing you can do is hang around with winners, not whiners.
Negativity is toxic, and it spreads quickly. Every day, think or write somewhere what you are grateful for. That attitude of gratitude – which some of you may see as cheesy – really does go a long way.
I’ll be sharing more of this message regarding stepping it up, and thriving in your career, despite economic factors, in my open-enrollment BRODY BOOST Camp career development workshop on November 13 in Plymouth Meeting, PA.
There are still some seats open for BOOST Camp; visit http://www.brodypro.com/site/boost_camp/Boost_camp.html
to register, or call 800-726-7936.
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November 11, 2008 at 1:23 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, coaching, humor, life, prioritizing, work-life balance, workplace
Did you ever feel as though you were chasing your tail?
If you work within a corporation, or any business, or have a life at all, I’m sure you can identify with this feeling.
Luckily (despite the economy), I’m very busy with executive coaching and speaking, but it does require lots of flexibility … the changing demands of clients, shifting airline schedules, and coping with family/life issues (in my case, four generations).
These factors all make it very difficult to have things go as planned or smoothly.
The way I’m coping is to:
- Breathe
- Plan (lay it out on paper)
- Prioritize
- Be flexible
- Have a sense of humor
I also practice living in the present, appreciating that our only true reality is the here and now.
And, for now, living and meeting challenges is sure better than the alternative!
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November 13, 2008 at 1:23 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged appreciation, business, career, gratitude, money, saving money, thank-you, thanks, Thanksgiving, tipping, tips, workplace
With most Americans still counting every penny, and worrying about coping in this bad economy, tipping those who help us isn’t top of mind.
But, what if you do still want to show thanks for your apartment doorman? Cleaning woman? Daycare teacher? Mailman? Paper boy or girl? Or, other service provider?
Can’t justify that extra $5, $10 or $20 bill that served as your seasonal “tip” for previous services rendered?
Don’t worry, here are my five, mostly, nonmonetary ways to show your gratitude this holiday season.
1) Tell the person face to face, “Thank you.” Then, be specific about what the person did, and the outcome of what you were able to do with the information he or she provided, the donation received — whatever it is you’re thanking them for. Here’s an example: “I just wanted to take a minute to personally thank you so much for always delivering my mail on time, and being so friendly. It really brightens my day when I see you.” The power of these two words “thank you” really is quite extraordinary.
2) Write a handwritten thank-you note with some plain paper you likely already have lying around the house or office. Unfortunately, this seems to be a lost art.
3) Always ask people how you can help them – it’s a great, ongoing way to show gratitude. One such way could be business opportunities to help that person, including a business referral. And, depending on the situation — i.e. in a business environment — mention to others what this person has done for you. So, you are publicly recognizing your gratitude toward this person. Believe me, word spreads.
4) Another affordable way to show appreciation is to make a homemade gift, or craft, cookies, etc. This personal touch will, in turn, touch the recipient.
5) Make a donation to the person’s favorite charity if it’s known – remember, these groups don’t tell the person what the dollar amount was, just send an acknowledgement card. Even if all you can afford is $5, every dollar the charity receives helps their cause.
Remember, it’s about showing someone appreciation, not how much you spend.
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November 18, 2008 at 6:57 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, mastermind, mastermind group, National Speakers Association, networking, workplace
As I wrote this blog, I was in Phoenix having a mastermind group meeting.
So many people ask me, “What is a mastermind group?” It’s simply a group of like-minded businesspeople who regularly get together to share ideas.
One member from one of my mastermind groups said that he’s made more than $6 million just from the ideas he’s gotten from the rest of us!
Historically, I was a non-joiner, but began to hear more and more of the value of belonging to a mastermind group.
Ultimately, I became a founding member of two different groups — one that has been meeting 11 years now, Master Speakers International; and the other for seven years, Business Builders.
For me, mastermind group meetings have been a place to get great new ideas, receive feedback on my current ideas, help others, and share experiences — not to mention develop incredible relationships.
This week, I’m giving a presentation about mastermind groups at the National Speakers Association conference. I’ve invited a panel of professionals to discuss their experiences – the good and the bad – what makes a mastermind group work, and what are the pitfalls?
If any of you reading this blog have questions about mastermind groups, please feel free to e-mail me.
I’d be happy to answer any questions about mastermind groups, and/or share more of my own personal experiences with them.
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November 25, 2008 at 3:40 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, online marketing, reflecting, reflection, success, thankful, Thanksgiving, to-do lists, workplace
I just got back from attending the National Speakers Association Board of Directors meeting and fall conference in Scottsdale, AZ.
Usually I come back feeling overwhelmed with a list of things “to do.” This time, I feel different. Instead of just “doing,” I am thinking, “Why do?”
It’s so easy to get caught up in the newest and coolest approaches. Remember TQM? Six Sigma? EI?
All good programs and initiatives, yet they only will be worthwhile if it gives you the results YOU need.
Now I look at blogs, Twitter, LinkedIn, Second Life, etc. – all of which I’ve been active in — and ask myself first, “What is the relevancy to my business?”
I still need to figure this out by fine-tuning my approach and involvement, then deciding what to do, how to do it, and what the priorities should be.
How about you? Do you take time to reflect and think before taking action?
Speaking of reflection, Thanksgiving is a good time to step back and think about — and fully appreciate — all that you have, and, most of all, the people in your life.
Happy Thanksgiving!
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November 26, 2008 at 2:42 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged blessings, career, gratitude, happiness, thankful, thanks, Thanksgiving, workplace
Even in down times, it is critical to take inventory about what is good and what is working.
This is particularly true at Thanksgiving – what are you thankful for?
I can’t speak for you, but here are some things that I am grateful for. Maybe you can identify with a few:
- I am healthy (at least as far as I know!) – I choose to ignore aches and pains.
- I have family who usually appreciate me.
- My friends think I am funny, reliable, thoughtful, and insightful (I choose to let them think that!)
- I love my work. If you don’t love yours most of the time, perhaps it’s time to rethink your purpose and be willing to take some risks? Life is way too short to be stuck.
- I have food on the table. And, for most of us, it wouldn’t hurt to eat a little less, and better.
- I have clothes that fit – believe me, that takes some work!
- There are many books to read, movies to see, and, of course, a new season of “24.”
- I can make a difference – and so can you. Do some volunteer work, give to a charity, and serve on a committee.
What are you thankful for? Whatever it may be, take an inventory, and be grateful.
Happy Thanksgiving!
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December 1, 2008 at 4:49 pm · Filed under Uncategorized ·Tagged celebrate, family, gratitude, thankful, thanks, Thanksgiving
I love Thanksgiving!
We had 22 people at our house on Thanksgiving day, including three women in their 80s and four boys 5 and under.
Think a happy kind of chaos!
My husband and I are always thrilled when our four children (and spouses and grandchildren), are all together. Like many families, we are all scattered across the country, so it is special when everyone can be in one place.
In our crazy, fast-paced world – filled with working longer hours, layoffs, recession, conflicts in various regions, and terrorist attacks like what happened in India – sometimes we need to take a step back and remember, and be grateful for, what really matters: quality time spent with family and friends.
My sincere hope is that we all have many opportunities to celebrate throughout December, and in the New Year, too!
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December 16, 2008 at 3:46 pm · Filed under Uncategorized ·Tagged time share, time shares, vacation, vacation ownership
Do you remember the song “Hotel California” by The Eagles? Great song!
There was one section that goes: “’Relax,’ said the night man, We are programmed to receive. You can checkout any time you like, but you can never leave.”
That sounds a lot like owning a time share to me – it sure feels like you can checkout, but you can never leave.
My husband and I are time share owners. For the most part, we have been satisfied with our accommodations, and the ability to trade our beach time for skiing. However, what is often promised is rarely what is received.
As I last blogged, we spent last week in Riviera Maya, at our time share – and in order to get the related 10% discount on all food and drink – not to mention other goodies – we once again had to attend the time share presentation.
These are really a 90-minute talk where they try to up sell – more time, better accommodations, etc. According to our salespeople, their close rate is over 70%. Not bad, when you consider it is a very short selling cycle, and big ticket numbers.
These people are fast talkers, and great promisers – by the time you leave, your head is spinning. Then, reality strikes – what did I just agree to?
Here are some words of advice and caution if you, too, find yourself in this type of selling situation, from someone who considers herself to be a savvy consumer and good negotiator:
1) Use your head, not your heart. Ask yourself these questions: “Why am I doing this?” “Will I use it”; “What are the units selling for online?”; “Can I afford it?”; Remember, this isn’t a business investment, it is a guaranteed vacation week.
2) Have a price in mind. Be willing to walk away if you don’t receive it. When we originally bought the time share, we gave what we thought was a ridiculously low price – and they said, “yes.” We should have offered less!
3) Get everything – and I do mean everything – in writing. And, again, be willing to walk away if they don’t put it in writing.
All of this being said, most time share owners continue to buy more, and new buyers continue to sign on — it’s a thriving industry. If you want a week in some sunny destination, will use it, and can afford it, time share ownership can be a great way to vacation.
Just keep in mind, however, that you can checkout any time you like, but you can never leave!
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December 18, 2008 at 3:31 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, humor, jokes, presentations, presenter, Senator Specter, speaking, use of humor
Using humor can be a great lead-in to an effective presentation, and even sprinkled throughout a talk.
But U.S. Senator Arlen Specter (R-Pa.) is now apologizing for telling Polish jokes at a gathering of Pennsylvania political insiders last Friday.
Senator Specter says he was recalling stories that had been told by the late Philadelphia Republican political boss, Billy Meehan. He explained, “On the Pennsylvania Society weekend, the subject came up and I told a couple of Bill Meehan stories. And they struck a nerve. And they were insensitive and, I now see, inappropriate.”
Even seasoned orators like Senator Specter need to remember a few rules for the effective use of humor when giving a presentation:
1) Never disparage any ethnic, gender, age, or racial group. This type of humor is NEVER funny, nor appropriate – despite what you may think.
2) Don’t repeat a joke that someone else used, thinking the blame for it if it bombs won’t be placed squarely on you (see above story RE Senator Specter).
3) Humor often doesn’t “travel” well (internationally or regionally).
4) Work on your timing – a humorous story improperly delivered is ineffective.
5) Self-deprecating humor can be good, unless they take your foibles seriously.
6) Don’t blame others for your poor judgment (Senator Specter take note)
The good news is that Senator Specter realized that he had made a mistake in using this inappropriate humor and apologized. Many speakers whose presentations fail due to bad use of humor don’t often realize in retrospect why their message wasn’t effectively received.
Senator Specter says that he makes a lot of speeches, and usually uses humor in good taste. But he says sometimes he makes mistakes –- and this was a big one.
Presenters can learn from this example, and carefully consider the use of humor – following the guidelines above.
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December 29, 2008 at 7:55 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged appreciation, gifts, gracious, manners, presents, thank-you, thank-you note
Ho, ho, ho!
Oh no, oh no, oh no!
More gifts I don’t like, what to do?
OK. I’m not your mother, but let me remind you of two things when it comes to gift getting and being gracious.
1) A “thank you” goes a long way. When you receive a gift, regardless of your inner reaction – smile, and say, “Thank you!” If you can feign a little enthusiasm, too, it shows appreciation. After all, people have different tastes and different budgets, so they are doing the best they can. A follow-up thank-you note is a nice gesture, too.
2) When the gift has been sent or given to you by someone other than the “gift giver” in person, it is essential that you send a note. OK, a phone call is better than nothing, and an e-mail is further up the food chain, but nothing beats a handwritten note. It shows consideration. It shows class. And think about it — what really is the cost to you? Probably 5 minutes and the price of a stamp. So, keep a box of notepaper handy, and write a three sentence note. It can say something like: “Dear ____. Thank you so much for ________. I will be able to use it to __________. Your (creativity, imagination, thoughtfulness) are greatly appreciated.”
Remember, people have spent time and money (OK, so maybe there’s a bit of re-gifting going on, but they still took the time to think of you!). The least you can do is show some appreciation.
And, who knows, maybe next year, you will like the gifts you get.
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January 6, 2009 at 9:07 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged 2009, business, career, goal-setting, goals, personal, resolutions
Some of you have made 2009 New Year’s resolutions, and to date, have kept them. Only 359 days left to go this year.
Congratulations!
Others have made and broken their resolutions already. Personally, I don’t believe in making resolutions, which I think overall tend to be negative.
I believe in setting goals — goals that are specific, measurable and observable.
Often these goals are a stretch, but not impossible.
Let me give you a few examples. One is a goal that I had about 7 years ago. At that time, all of my reading was business-oriented — news, training, sales, and business magazines, and also how-to books. These are things I still believe in, but I thought my conversations at parties were limited, and I was boring. My goal that year was to read 5 bestsellers, 5 business, and 5 motivational/spiritual books.
I kept a list next to my bed. After all, it was only 15 books a year, but more varied topics. Just by tracking everything – keeping the list in a visible place – I began to read more.
At this point, I don’t need that goal, I do it automatically. The results are that I am more informed, more fun, and a better conversationalist.
Here’s another example … a resolution might be to get in better shape. Instead, write a goal: Exercise 20-30 minutes four to five times a week.
Here’s another one:
Resolution: get more business. Goal: make 1 to 5 calls per day, 5 days a week.
Research shows that those who make specific goals, write them down, and share them with others, accomplish more than those who don’t.
This is nothing new, but always worth revisiting.
I hope 2009 is fabulous for you all. Only you can define what fabulous means!
Here’s my special offer to you, to help achieve your goals: Through the end of January 2009, I will offer my book Life Without Limits: A Guidebook to Turning Your Dreams Into Reality at the special price of only $5, plus any relevant taxes and shipping/handing. That’s almost $15 off the regular $19.95 retail price! All you have to do is e-mail my assistant, Miryam Roddy (mroddy@brodypro.com).
Happy New Year!
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January 13, 2009 at 5:41 pm · Filed under Workplace, Career, Business, Communication, Professionalism
I once heard the quote, “You are who you are based on the people you meet, and the books you read.”
Although there also is some DNA involved, I do agree that we are shaped by our interactions with others, and the reading we do.
That said, as an executive coach and speaker, I realize how often I share ideas and quotes from the books that I read with my audiences.
I am frequently asked for book recommendations, in addition to the ones that I have written.
Here is a list of books that have made a difference to me (in no special order):
- Blink, Malcolm Gladwell
- What Got You Here Won’t Get You There, Marshall Goldsmith and Mark Reiter
- Pivot, Alan R. Zimmerman
- Jacked Up, Bill Lane
- The One Thing You Need To Know, Marcus Buckingham (or anything else by him)
- The 4-Hour Workweek, Timothy Ferriss
- The Dip, Seth Godin (or anything else by him)
- Enlightened Leadership, Ed Oakley and Doug Krug
- The Fred Factor, Mark Sanborn
- Outliers, Malcolm Gladwell
- The Four Agreements, Don Miguel Ruiz
I would love to get your recommendations, too, so I can check them out, and pass them on! Post a reply here, or e-mail me – marjorie@brodypro.com.
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January 19, 2009 at 5:15 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged Barack Obama, inaugural, inauguration, inauguration speech, Obama, presentation, President-elect, public speaking, speaker, speaking, speech
One more day until we can stop saying “President-elect Barack Obama” and say “President Obama.”
Regardless of your political views, I am sure you are wishing him great success. After all, it is in the best interest of all Americans – and, perhaps, all world citizens.
If there has ever been any doubt about the importance of selling your message and yourself, our soon-to-be 44th president should have put that to rest.
President-elect Obama has used his background as a community organizer and his great oratory skills to mobilize, motivate and inspire millions.
He is a student of history and rhetoric. He plays to the heart and to the head.
Obama’s inaugural address should be interesting, indeed.
For students of public speaking (and shouldn’t we all be?), pay attention to how much logic, and how much emotion he uses. When does he pause for effect? When does he gesture?
Barack Obama is a studied and practiced person. He will have thought out and practiced every word, every dramatic pause for effect, and every gesture.
Peter Drucker said, “Spontaneity is an infinite number of rehearsed possibilities.”
When you watch the inauguration, and listen to President-elect Obama’s address, you will see a master at work.
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January 26, 2009 at 2:15 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, clients, communicating, communication, Facebook, interpersonal relationships, MySpace, nonverbal signals, social networking site, Twitter, workplace
Earlier this month, a Time magazine reporter asked in an article whether Facebook replaces face time or enhances it.
My vote is the latter.
Social networking sites like Facebook, MySpace, Naymz.com, LinkedIn and even the microblogging site Twitter all should supplement your daily personal and work interactions, but NEVER serve as a substitute for face-to-face encounters.
Sure, it’s a lot easier to log onto your favorite site, type for a few minutes – maybe IM someone or “send a drink request” via Facebook — than scraping off your car in the dead of winter to fight traffic, or take a train, plane, taxi or bus to meet someone.
But, I ask you to consider … what price do you pay for this comfort?
A friend’s hurt feelings? A confused client? Upset relatives?
Reading words on a screen, even with a video and/or audio element added, is not – and, never will be — the same as having a real dialogue in person.
Many times there are subtle nuances to communication and body language that “speak” far greater than actual words. How does this non-spoken “conversation” get conveyed online?
It can’t. But, worse, yet, often the message being sent and even its tone are misunderstood or misconstrued by the recipients.
Before you drop your Internet access, and close your online accounts, I’m not suggesting that you do this — or even resolve to meet everyone in your network once a week or even monthly.
I am simply reminding everyone of the importance of a phone call and in-person encounter as part of the communication “mix.”
So, the next time you consider sending your former colleague a friend request, sit back, log off, and pick up the phone. Or, schedule a visit the next time you’re in his or her neighborhood.
I guarantee you that the impact you make in reconnecting with this person in such a manner, will far exceed the actual cost of the call or gas in your car.
Nothing speaks volumes more than a real-life hug or handshake.
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January 30, 2009 at 7:20 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged attitude, business, career, layoffs, positive, recession, whining, workplace
I’ve been thinking a lot lately about attitude adjustment.
I think many people can benefit from asking themselves a question regarding this topic: “Do I need one?”
If you think the answer may be yes (or the colleague reading over your shoulder would say “yes,” then you need to dig deeper and ask yourself, “What am I doing to keep up my morale?”
Doom and gloom is definitely in the air – with news of further corporate layoffs every day, and no end yet in sight to our nation’s economic woes, it’s easy to become despondent.
In my presentation “Step Up!” – which I just delivered as a webinar on January 28, and will be doing again in the future — I talk about attitude.
Attitude is a choice. We can’t control everything that happens to us, but we can control how we respond.
We can be positive or negative – there really isn’t a neutral attitude.
I am not a “Pollyanna.”
And, although I prefer to think of myself as a positive person, clearly I have been known to take a few downward spirals over the years … experiencing the highs and lows that life and business ownership can dish out on a daily basis.
Here are my personal techniques to stay upbeat and positive:
- Take 100% responsibility for how you respond to situations – no victim mentality
- Set a good example
- Hang around with winners, not whiners
- Believe in yourself
- Focus on the positives in your life
I also believe that regular exercise, laughter, an occasional “treat” (chocolate, a massage, seeing a good movie – OK, maybe MORE than an occasional treat!) all help.
Journaling — particularly about what I am grateful for — and focusing on the good, are other ways that help ensure I keep a positive attitude.
I would love to know your ideas, too.
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February 9, 2009 at 7:59 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged Aristotle, career, communicating, communication, economic stimulus package, persuasive speaking, President Obama, speaker, speech, workplace
The power of persuasion.
It’s all about how you look at things.
Aristotle said that all speaking is persuasive speaking. Ultimately, the goal is to sell ourselves and our ideas.
This past week, it has been interesting to listen to the use of persuasion by our elected — and appointed — government officials.
The topic was the stimulus package.
Of course, President Obama wanted to get more (or at least some) Republican support. He wanted it to be a bipartisan package. But, his eloquent powers of persuasion didn’t work this time.
Persuasion is only possible when people hearing a message are open enough to take in the new information. If the mind is closed, there is no chance for this.
Unfortunately, we have close-minded people on both sides of the fence.
Going back to Aristotle, he suggested that there are 3 “modes of proof” – ways of getting buy-in from audience members.
The reality is that speakers need all three of these to succeed, which didn’t happen in the case of discussion concerning the stimulus package. The 3 modes of proof are:
1) Logos – information that hits the head, or logical evidence. Unfortunately, so-called facts and figures can be manipulated/slanted to say whatever the speaker wants.
2) Pathos – emotion, hitting the heart. Clearly, in the case of the stimulus package, the fear over the economy has been used to create a sense of urgency. However, if the desired audience doesn’t buy into whatever emotion is used (i.e. fear), it does no good.
3) Ethos – your personal credibility. Depending on your perspective and political party, the ethos is either working for or against President Obama.
So, where does that leave us – the American public? Unfortunately, between a rock and a hard place.
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Speaking of persuasion, persuasive speaking is one of several communication topics that participants of the next BRODY BOOST Camp on April 2 will learn about — sign up today!
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February 18, 2009 at 2:50 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, coaching, economy, layoffs, professional development, recession, surviving recession, survivor, workplace
I’ve been fielding many inquiries of late from members of the media – all related to stories they are doing about our business climate of increased job loss and a horrific economy – and how those who weren’t laid off can cope with the guilt of “survival.”
This week, a magazine asked me how I’d respond to this scenario: Someone calls. Mid-level executive. He’s been laid off. What are the first three things you say?
Here’s my reply:
The number one thing I’d ask him is why would anyone hire him? In other words, what does he bring to the table?
Next, I’d find out whether he has identified his skill set, his passion, and his overall objectives for any future jobs.
Lastly, I would discuss his network – can he go back to his internal, professional and/or community network, to make contact with people in these areas and tap into his connections?
Unfortunately, too often, people wait until something happens before they realize the power of building networks.
Another question the writer posed concerned the psychological effects of being laid off in a poor economy. She wanted to know whether it makes it better or worse, psychologically, if there seems to be a sense that “everyone” is getting fired.
I believe that the old adage that misery loves company doesn’t hold water. It’s one thing when everyone else is being laid off. It’s quite another when it happens to you.
Many people take it personally and go through a period of mourning and anger. Most people are scared. Depending on their financial situation, they might go into crisis mode.
This is not a time to feel sorry for yourself, although a weekend of self-pity and reflection doesn’t hurt. Then, get moving!
It is time to assess your skill set, your network, your possibilities, and then have a focused — yet flexible –approach to landing another position.
Being laid off can affect one’s self esteem, family relationships, financial security, and lead to “victimitis” — feelings of having no control.
You may need to reassess your options, possibly moving, return to school, consider new certifications, starting your own business, and looking at interim or part-time positions.
Therapy is also an option if you have the insurance and/or money to do it. The worse thing that you can do is nothing.
You can combat a layoff’s effects by doing something – taking action.
I’m referring to attending networking events, job fairs, registering on career web sites, reading and responding to want ads, volunteering, contacting your own network, exercising, eating well, and renting some funny movies.
Attending a professional development seminar is a good way to meet people, get some career-related coaching and techniques for moving forward.
You may want to consider attending BRODY’s BOOST Camp.
Keep in mind, successful people look for ways to get better.
Sometimes, a setback is an opportunity to switch direction. Life must go on!
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February 23, 2009 at 5:45 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, Canon USA, career, layoffs, leadership, leadership development, professional development, recession, training, training program, workplace
“Certainly times are tough, but we recognize that employee development needs to continue.”
This quote, from a February 9, 2009, article in The Wall Street Journal, was spoken by David Metzger, Director of Management Development at Canon USA.
I congratulate Mr. Metzger and Canon USA for thinking “big picture.” As long as a business is still in business, the need for effective leadership is critical — even more critical in difficult times.
A big part of leadership is communication. After all, you could be a brilliant strategic thinker, and may make great decisions, but if you can’t influence others, how can the decisions or strategy be implemented?
If you can’t communicate effectively, the rest of these attributes rarely matter.
Even if your company has cut back on training, it is no excuse for individuals to do the same.
Keep learning new techniques and strategies. At some point, this recession will end, and you will be well ahead of the game!
One avenue to consider — my next BRODY BOOST Camp, April 2, 2009.
Click here for more information on this day-long open enrollment career development workshop.
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March 4, 2009 at 4:48 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, communication, message, pharma, pharmaceutical, physician speaker training, promotion, workplace
For years, I have worked with many clients in the pharmaceutical industry, and thought that the companies – and the industry as a whole – needed to communicate more effectively in promoting the great work they do.
Do they make a profit? Let’s hope so!
After all, that helps to develop new drugs, which can cure diseases, and help with chronic illness, etc.
In my family alone, we benefit from their drug development in the areas of high blood pressure, diabetes, cancer, arthritis, allergies, a host of infections, the flu, and, of course, the common cold.
I personally am grateful for drug development.
Do they make a profit? Yes.
I know I already said that, but it’s worth repeating – because making a profit helps the economy.
They pay taxes, and they have people who buy goods and services, and, therefore, pay taxes in turn. I believe this is a way to stimulate the economy.
America is a capitalist country – there is nothing wrong with making a profit.
The goal is to do good, and do well.
20 years ago, I used to say to my pharmaceutical clients that they needed to promote their industry differently — in terms of the good that they do in the world, the lives that are saved and have been changed as a result of their efforts and products.
Somehow, the message has been lost on the public.
Why am I on a rant about this today?
I spent this past weekend in Texas, with eight other BRODY facilitators, presenting/facilitating at a Physician Speaker Training program.
I was impressed with the client’s commitment to drug development, clinical education, and patient care.
I understand and support rules, regulations, and compliance regarding promotion in the pharmaceutical industry. But, let’s not get so restrictive that education stops, and we, the public (and patients), suffer.
What’s the bottom line here?
Don’t assume that anyone knows the good that you do. It’s up to you to make sure that your message is widespread.
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March 16, 2009 at 3:10 pm · Filed under Workplace, Career, Business, Communication, Professionalism
I’ve been listening to members of the Obama administration present their ideas.
They are smart people. Their ideas are well thought out (even though many of you reading this may not agree with the philosophies and/or solutions that they have crafted).
But, many of these administration members fail to sell their ideas.
Part of the problem is that they need to see themselves as salespeople, and they don’t.
But, they are – they are selling their credibility, experience, ideas, and themselves.
Subsequently, some of them fall flat.
Ideas rarely stand on their own merit.
President Obama knows this. He understands that style doesn’t replace substance, but it is a critical part of selling the substance.
Passion sells. People connect on an emotional level, not just logical.
Perhaps one of the best communicators ever, Aristotle, talked about the necessity of using pathos (emotional appeals) as well as logic.
Our audiences – Congress included – respond to the emotion, not only in examples used, but also in message delivery.
People ask if I am a motivational speaker.
My answer is no.
I am a content speaker who can motivate.
Of course, I love to hear, “You are so motivational.”
Isn’t that what we need from our leaders, and those who support them?
President Obama: With all due respect, some of your team members need speech coaching — in order for them to get buy-in for their (and your) good ideas.
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My blog this week is all about the need for (and benefit of) professionals improving their communication skills.
With that thought in mind … seats at my April 2 open enrollment career development workshop — BRODY BOOST Camp — are filling up. To learn more about how BOOST Camp can help your career outlook/job security, and secure your seat today, click here.
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March 24, 2009 at 8:31 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged audience, audience demographics, business, connecting with audience, platform pro, presentation, presentation skills, presenter, speaker, speaking, speech, workplace
Last week, I did a webinar on presentation skills.
One question I was asked at the end was, “What is the number one mistake that people make when it comes to giving presentations?
My answer? “Not knowing the audience.”
Think about it.
As a speaker, your information may be excellent, but if it doesn’t relate to the audience, what’s the point?
If the vocabulary, acronyms and jargon are correct, but the audience doesn’t understand them, what’s the point?
If your audience members like to learn by listening, but you use lots of PowerPoint slides, what’s the point?
Preparing a presentation should be all about the audience.
Instead, most presenters see things from their own lens.
Here are some critical factors to consider about your audience members, the next time you prepare a presentation:
•What is their demographic? After all, the examples you use must be understood by them.
•What is their attitude toward your topic and you?
•What experiences do they have relating to your topic?
•How do they like to learn?
•What are their hot buttons?
•How do they make decisions?
•Who are the decision-makers, and who are the influencers?
There are three times to get to know an audience.
The first is when you start your preparation; do your research.
The second is to arrive early, ask questions, and observe what is happening around you.
Finally, you can learn about an audience during the presentation itself. If the audience seems perplexed, is hostile or falling asleep, change what you’re doing. Do a quick reality check and shift gears.
There isn’t one speaker or speaking style that works with all audiences.
But, as a presenter, you can flex your style and your content.
Keep in mind the name of my popular book Speaking is an Audience-Centered Sport.
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March 30, 2009 at 4:06 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged BOOST Camp, career, career workshop, layoffs, self-development, survive recession, work
Four day countdown to the next BRODY Professional Development BOOST Camp …
Self-development is even more critical than ever before.
If you are still employed, you need to present yourself and your ideas in a clear/ concise/courageous manner.
If you aren’t employed, you again need to sell yourself and your ideas in a clear/concise/ courageous manner – to get a new job.
Contrary to what the news media would like you to think, companies are still operating – and, in many fields, people are getting hired.
As I’ve said before, if you’re unemployed, getting depressed and giving up isn’t an option.
Or, if you fear that you will be in the next round of layoffs, don’t adopt a “there’s nothing I can do” attitude.
What do you need to do to boost your own presence and professionalism?
Join me on April 2nd and you’ll find out!
We have a few more seats still open at our open-enrollment career development workshop — BRODY BOOST Camp.
Click here to learn more and register today.
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April 6, 2009 at 6:40 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, delivery, doctors, facilitation, interaction, physician speaker training, practice, speaking
This past weekend, a BRODY team was in Texas, facilitating a “Physician Speaker Training” program.
During the morning session, what struck me the most was how engaged the physicians were with a simple creative design.
The room was arranged in circles, allowing the doctors to have discussions. The presenters were very interactive and facilitative, and funny.
The slides were easy to read, but didn’t drive the presentations.
The MC, Amy Glass from BRODY Professional Development, moved the program along with grace and humor.
In the afternoon, the large group was then broken into 9 smaller groups, each led by a BRODY facilitator – including me.
Our goal was to teach the smaller groups the steps to prepare, when given a slide deck to present.
We then used the client slides and had the participants (physicians) practice handling difficult audience member questions.
I realized how easy it would be to incorporate this design into corporate presentations and any type of team meeting.
If you want to know how to do it, get back to me: marjorie@brodypro.com.
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April 20, 2009 at 3:11 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, business owner, career, economy, recession, stimulus, stimulus package, stimulus plan, work, workplace
Our government is still busy with its Stimulus Package.
I certainly hope it kick starts the economy!
As a small business owner, I am seeing no direct result.
Hence, I have decided to create my own “stimulus package.”
The goal is to stimulate myself to be even more proactive and productive, enthusiastic, and more in charge of my own future.
You might ask, “Marjorie, just how are you doing that?”
Let me tell you ….
This week’s blog will focus on my personal perspective, while next week, I’ll outline my business plan.
Here are my personal “stimulus” goals:
•Exercise daily: Just by doing this, I feel better. Feeling better is stimulating!
•Eat properly: Again, it’s treating my body well. So, I feel better and I have more energy.
•Drink my gin and tonic and eat my dark chocolate in moderation. After all, deprivation doesn’t solve problems, just creates them!
•Spend time with family. For example, I took one grandson (4 years old) to a theatre last week. I said, “I love our theater dates. Do you think when you are older, you will still want to go to the theater with Nana?” His response: “You may be dead then.” That sure put things into perspective!
•Never miss “24.” As though I don’t have enough tension in my life! Jack always wins, maybe I will, too!
•Go to the movies, read a book, see friends. Really, making time for fun and escape stimulates the brain.
•Indulge in personal treatments. As occasional massage, mani and pedicure, and hair cut are no longer luxuries – they keep me feeling and looking better.
•Find humor in the absurd. And, sometimes, that is looking at the stimulus package and getting a good laugh!
Feel free to share your own personal “stimulus activities” to keep going in these trying times.
If you do, and provide an e-mail address, I’ll send you a free copy of my E-book 21st Century Pocket Guide to Proper Business Protocol.
Next week, I’ll talk about the ways we are stimulating our business.
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April 27, 2009 at 1:13 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, economic stimulus, economy, recession, recovery, stimulus, stimulus plan, survival, surviving the economy, work
Last week, I talked about creating my own personal “Stimulus Package.”
For this week’s blog, I’ve written about my business “stimulus” plans.
Here are just a few of the things are we are doing to stay afloat, without help from the government stimulus package:
•Making calls to current clients to see how we can help. The “help” is often for free, and can involve consulting and coaching.
•Sending “flash” e-mails. The creative marketing messages that we send to current clients keep BRODY top of mind.
•Making better use of LinkedIn, Twitter, Facebook, and other social networking sites. Maximizing the use of these FREE accounts builds connections that may well lead to business.
•Speaking at industry events. I use my evaluation forms, where I ask for good contacts within participants’ companies, to mine new leads.
•Sending mailings to current clients that are considered advocates. Past efforts have included coupons on our BRODY BOOST Camp, bookmarks and First Aid kits.
•Sending gratis copies of my books to senior management within our targeted corporate market. Not only have I made some great executive-level connections, I have introduced my company’s products and services in a not overtly “salesy” way.
•Using our Women’s Business Enterprise (WBE) certification. This is a great way to submit BRODY to corporations who have formal supplier diversity initiatives, and gain a foothold in new and emerging markets.
What are YOU doing to stimulate your business?
Feel free to share some best practices.
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May 4, 2009 at 3:11 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, college, college graduate, college graduation, graduation, job, passion, work, workplace
Have you ever given a graduation speech?
It’s always been a goal of mine.
This year, I received a call from the Dean of Temple University’s School of Communications and Theater – one of the largest colleges within Temple University – asking me to be their 2009 commencement speaker.
What an honor! What a responsibility!
So, on a daily basis since that call, I have been thinking/writing/talking out loud, putting my thoughts together.
Ultimately, on graduation day, May 14th, I want it to be inspirational, realistic and informative.
That said, I have come up with four learning points that I will share with graduates, and in my blog over the next few weeks.
My point for this week is this:
As difficult as the job market is, no one is a victim. It is critical to be honest with yourself and assess both your talent and your passion.
When the two are combined, work isn’t work. It is a gift.
How do you assess that?
Take a look at yourself when you are the happiest. What are you doing? The flip side is to look at what makes you miserable and drains you.
I was a speech communications major as an undergraduate. My parents worried about job opportunities in the field after I graduated (yes, even in the dark ages, there were job issues!). They encouraged me to switch into speech pathology and therapy.
The fact that I had no passion, interest, or talent for this field, seemed to secondary to getting a job.
I held my ground, and am so glad that I did.
Once I realized (at age 21) that my purpose was, and still is, to communicate and help others to be more effective, the rest was looking for opportunities where I could make that happen.
For me, career #1 was working in a college, teaching communication and presentation skills, so students would be better equipped no matter what they pursued.
All these years later, I still believe that to be happy, you need to figure out your purpose and your passion.
What is yours?
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May 11, 2009 at 2:04 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, commencement, graduate, graduation, job hunting, jobs, networking, social networking sites, success
Last week, I wrote about my upcoming Temple University speech during graduation ceremonies.
The commencement from the School of Communications & Theater is this Thursday, May 14th.
I’ve spent many hours writing and practicing my presentation.
The first point I described last week (and will deliver) was about the importance of finding/identifying both your passion and your talents.
The second key idea that I’ll share with graduates is the importance of selling yourself and the value you bring.
When selling, not only do you need to use multiple channels, but also do it in a positive way – one that projects an image of someone who is polished and professional, not that of a college undergrad.
What are these channels? I break them down into two categories:
New Age — Using Modern Technologies
1) Check Monster.com, CareerBuilder.com and any other job web sites.
2) Create multiple resumes and save them as nonmodifiable PDFs or JPEGs with appropriate file names on your computer. These resumes will each focus on different, specific traits/qualifications, depending on the job/industry you are targeting. If you code them right, you can send the right one as an e-mail attachment at the drop of a hat. Remember that all of these resumes, and their accompanying cover letters, need to be proofread by someone else. You’re too close to them.
3) Develop a web site which highlights your capabilities.
4) Create a YouTube account, and upload a video resume
5) Create a blog, or blog on others’ blogs.
6) Tweet on Twitter
7) Use other social networking sites, like LinkedIn, Myspace and Facebook.
Again, remember to clean up your act. Recruiters are using these tools, and checking you out and your digital “footprint”. Ask yourself what virtual impressions are you creating and making with these businesspeople/potential employers?
Old-Fashioned Techniques
1) Talk to people, don’t just text or e-mail them.
2) Expand your real life network. It is ultimately people who hire other people. Go to your friends’ parents and parents’ friends. Let others know what you want and what you are capable of.
Spend less time texting your friends and listening to music. Everywhere you go, make it a point to meet people — a variety of people.
College students and business professionals need to be active in their community. Join trade groups and clubs. Consider volunteering, too. Helping others also provides great dividends.
You can’t wait to be discovered – it is up to each graduate (or professional) to sell him/herself. Be proactive, not reactive.
Next week, I will write about the third part of my commencement address – looking for, and creating, specific opportunities.
Wish me well this Thursday!
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May 18, 2009 at 8:42 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, class of 2009, college, commencement, graduate, graduation, job, job market, recession, success, Temple University
Good news. By all accounts and feedback, my Temple commencement address went well.
Soon it can be seen on YouTube and on our web site.
The audience got involved, and I had fun.
If you haven’t been following my blog, last week I was the keynote graduation speaker for the School of Communications & Theater at Temple University. There were 675 graduates, and another 2,000 plus (family, friends, faculty, etc) in attendance.
I must admit, I was stressed – but well-prepared!
The first two points I covered (which I wrote about in my last two weekly blog posts) were:
1) Play to your strengths and passion for greater success
2) Market yourself continually and professionally
The third point is: be open to all possibilities.
The world is different now than when these graduates entered college, and it will continue to change.
The class of 2009 can’t afford to think in silos. This fresh crop of college graduates needs to be open to where they can apply their talents and skills.
If things don’t exist, or graduates have a tough time finding such “perfect” opportunities, they need to look for new ways to create them.
Where would the talents of a broadcast major fit? What nontraditional “platforms” can a theater major perform on?
Flexibility and creativity are key for new graduates. Continuing their education – whether formal or informal – will be essential.
The challenge for the graduates is to focus on the next steps of learning.
My mantra is, “If you aren’t green and growing, you are ripe and rotting.”
Although my presentation was to recent college graduates, this message is valuable for all business professionals.
Next week, I’ll share my fourth strategy for new graduates. Stay tuned!
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May 27, 2009 at 2:24 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, college, college graduates, graduate, job, job market, new graduates, risk-taking, risks, workplace
My Temple University School of Communications & Theater commencement speech was two weeks ago, but the message is still relevant – one I hope the graduates took to heart.
It applies to all of us. That is – you need to believe in yourself, and have the courage to take calculated risks.
Do you remember when you were an elementary school student playing on the jungle gym? In order to get across the bars, you had to be willing to let go of one hand, and place it on the next rung. Drop a hand, grab, drop a hand, grab.
If you aren’t willing to let go — of old thinking, old behaviors, old habits, you will continually be stuck.
I was asked this question when I was deciding whether to take a risk and launch my own business — give up a tenured teaching position at a college — “What’s the worst that could happen?”
Notice – the word “could” not “would.”
Don’t always think in negative terms. The chances that the worst could happen are small.
The second question to ask yourself is, “And, then what?” There will always be a “then what?” What will you do if the risk doesn’t pan out the way you wanted it to?
What are the risks you would like to take?
I encourage you to go for them!
Keep in mind what Thomas Edison said, “If we all did what we are capable of doing, we would literally astonish ourselves.”
By the way, here are the four key ideas that I gave the Temple graduates:
1) Play to your strengths and passion for greater success
2) Market yourself continually and professionally
3) Be open to all possibilities
4) Take calculated risks
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June 1, 2009 at 8:18 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged be happy, business, changing attitude, happiness, happy, life, optimism, pessimism, positive attitude, recession, work
You know the expression, “You teach what you need to learn.”?
Well, by nature, I am a positive person – always looking for the good in everybody and every situation … predicting a positive outcome.
But, lately it’s gotten harder. A combination of business matters (due to the economy) and family healthy issues have been weighing heavily on me like a ton of bricks.
I was walking around like Charlie Brown, with the proverbial gray cloud over his head.
The reality is – what is happening is going to happen, regardless of my attitude.
I had a choice: be miserable, or go back to optimism.
Over the weekend, I decided to change my negative attitude of late, beginning with my last journal entry. I started to list all the good things that are happening right now. I wrote what I am grateful for. I listed positive outcomes.
You might wonder … did it work?
Partially.
Since then, I haven’t dwelled on the negatives, I haven’t discussed the negatives, and I have been more cheery at work.
My bet is that it will get easier each day to honor my personal commitment to stay positive.
And, in time, so, too, will the different situations I encounter get better.
We all need to remember, that you get what you give out in life – the “reap what you sow” mentality.
If you exude negativity and pessimism, after awhile, those around you will feel and act the same.
So, today, I made the choice. I decided to be positive. Like the song says, “Don’t worry. Be happy.”
How about you?
Will you join me on this positive journey?
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June 9, 2009 at 6:12 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, Facebook, Internet marketing, LinkedIn, self-marketing, social networking, Social networks, speakers, tweet, Twitter, work
How the world has changed!
I have been part of a mastermind group of speakers for the past 12 ½ years – Master Speakers International (MSI).
Our goal at our meetings (three times a year) is to share ideas, best practices, and resources to expand our speaking businesses.
One of our members credits the group with $5 million worth of business – due to two ideas he got during meetings!
At our meeting yesterday in Minneapolis, the entire conversation was about webinars, teleseminars, and social networking sites.
A few years ago, we would have said that nothing beats the live, in-person presentation. I still feel that way.
However, as speakers, we always have to learn to be more flexible — and open minded – and look for alternative ways to deliver our content.
There is also much to learn when it comes to the best use of social media.
Having said that, along with this blog and my web site proper (insert links), you can check me out on Twitter, Facebook, LinkedIn, etc.
Will this increased cyber presence generate business? I have no idea, at least not yet — but I can’t afford not to jump on board and Tweet away and post updates!
I welcome your thoughts.
By the way, if you want to attend my free webinar on communication skills for Copper Conferencing on June 16th, take this link to register.
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June 15, 2009 at 6:48 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, platform skills, presentation skills, presenting, public speaking, self-improvement, speaker, speaking, taping, video, videotaping, workplace
I have often been asked:
*How do you deal with big egos in a presentation skills program?
*How do ensure that the people you coach connect the dots?
*How do you measure improvement when training/coaching on presentation skills?
My answer to all three questions is videotape!
Really, the only way to get a real assessment of how others see you as a presenter is to look at yourself. I’m not saying it’s easy, but it is necessary.
I’m not saying that I like to see myself on video, but, again, it is necessary.
What I have learned by being videotaped:
*I don’t smile as much as I think I do.
*I favor one side of the room.
*I make funny faces.
*My posture needs to be improved.
*And, the list goes on …
I know that sports professionals get videotaped, professional actors are taped, so why shouldn’t everyone who presents (to large and small groups) get taped as well?
It’s a great way to identify strengths and to determine what needs to be improved.
At BRODY, our presentation skills training and coaching almost always involves taping.
At my recent BRODY BOOST Camp, I hired a videographer (Rob Kates, of Kates Media) to update my speaking demo and add some new footage.
What my recent videotaping experience really did for me was give me a list of the areas that I still need to work on!
That’s right, even we Hall of Fame speakers need to be open for self-improvement.
I truly believe in my own mantra that: “If you’re not green and growing, you’re ripe and rotting.”
What do you need to improve?
Remember – the best keep looking for ways to get better.
So, smile for that video camera!
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June 22, 2009 at 6:39 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged be happy, BRODY, business, career, Marjorie Brody, optimism, optimistic, positive, positive attitude, smile, sunshine, to-list list, work, workplace
It’s Monday, and it’s not raining. In fact, we are having sunshine. It’s amazing what that does for one’s disposition!
The question is – how do you create “sunshine” at work, even when the “weather” is gloomy?
Here are 10 things that work for me:
1. A good cup of coffee
2. Selling our programs and services
3. Helping someone improve themselves – a client or colleague
4. Sending a thank-you, or recognition note to someone who has helped me
5. Pictures (or phone calls) from my husband, grandsons, daughters, mother
6. Reaching a goal or completing a project
7. Cleaning up my desk
8. Connecting with a hard-to-connect-with client
9. A team meeting, when good ideas surface
10. Doing everything on my “to-do” list for the day
I would love to hear what brings “sunshine” into your work environment.
Have a sunny day!
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June 29, 2009 at 7:20 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, BRODY Professional Development, business, deadline, deadlines, Internet, web site design, website designer, website web site, workplace
One more week. One more week. One more week.
I am so tired of hearing “one more week!”
What am I referring to? My new and improved corporate web site going “live.”
The irony is that from my perspective, this is an ongoing complaint. I think web designers (or, maybe it’s just creative types in general) sometimes look for ways to hold up the process.
I say that because a lot of industry colleagues have the same complaint – of web site redesign projects often taking more time than initially estimated, or unforeseen developments that further increase the time spent.
I know they say “Good things come to those who wait.”
But, whatever happened to managing client expectations? Or being held accountable to deadlines?
With that said, I have drawn my own line in the sand. The new BRODY Professional Development web site will be live, on or before July 10th.
Of course, there will be still be a new shopping cart to fine tune, my personal speaking web site to update, and other “tweeks” over time.
My expectation (silly woman!) is that it will all be done by the end of the summer.
Since it’s been a year in coming, it had better be good! (Of course, I’m biased, but sneak peaks tell me that this is the case!).
Let me know what you think. Visit www.brodypro.com on July 13th.
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July 2, 2009 at 7:32 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged 2009, business, business owner, career, lessons learned, recession, workplace
It’s hard to believe that half of the year is over – not exactly a stellar year for most of us!
I have learned quite a few things as a business owner (hard lessons learned) these past 6+ months:
I should always look to cut expenses, even when times are good.
- I should reward creativity and innovation.
- I should look to do more with less.
- I should expect and appreciate the willingness of my staff to be flexible.
- I should recognize how my moods impact our employees, and those around me.
- It’s not what we make, it’s what we keep that counts.
I’ve also learned a few things on a personal level:
“Shopping” in my closet isn’t that bad.
- Cooking can replace take-out.
- Time with friends doesn’t have to be expensive.
- Staying in shape mentally and physically is my choice, and under my control.
- I need to appreciate and be grateful for all of what I can give to others.
Let’s hope that the economy picks up during the last half of 2009!
Even when this happens (notice I said “when” and not “if”), however, I don’t want to lose site of these lessons learned.
As always, feel free to share your lessons learned/best practices.
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July 13, 2009 at 7:27 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, BRODY Professional Development, business, coaching, Marjorie Brody, new web site, training, web site design
Good things are worth waiting for!
Those of you who have worked with web designers know how frustrating the process can be. Granted, we live in an environment of instant gratification, and I wanted it done at least three months ago!
But, at last, it is “finished” – the new and improved home for my company, BRODY Professional Development — http://www.brodypro.com
I say “finished,” because there are still some modifications being made, including shopping cart “tweaks” — and then working specifically on updating the Marjorie Brody part of the site, so it coordinates with the new design of the BRODY Professional Development pages.
That being said, for those of you who want to download some “free information” – invaluable tips and articles – please check out the new site. Again, http://www.brodypro.com/.
On an unrelated note, this week, I head to Scottsdale, Arizona — you may be asking, “Why on Earth would anyone go to Scottsdale in the middle of July?” My answer: To attend the board meeting and annual conference of National Speakers Association.
I always learn something by attending this annual event – and next week, I’ll blog about some of these learnings, so you, too, can benefit!
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July 21, 2009 at 7:20 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, business relationships, career, convention, job, Keith Ferrazzi, meeting, National Speakers Association, NSA, relationship, relationship-building, relationships, work, workplace
I have been at the National Speakers Association (NSA) National Convention in Arizona, since July 16, and it ends today.
Whether it’s been during a board meeting (I’m a National Board Director), a keynote, a breakout session, or in the hallways, the biggest takeaway for me so far has been a reminder of the power of relationships.
You see, my goal when it comes to meetings like these is to always come back to my office with one to three things that I can immediately implement which will change my business.
This time at the NSA Convention, as good as the content has been, it can’t begin to compare with the new friends I’ve made — and the old ones that I’ve reconnected with … relationships.
One specific highlight of this past week has been having dinner with Keith Ferrazzi, author of the best-selling books Never Eat Alone and Who’s Got Your Back. Whether in private conversation or as a dynamic speaker, his theme is always about relationships.
What are you doing to develop and nurture your relationships?
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July 28, 2009 at 7:48 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, business, career, coaching, NSA, persuasion, persuasive speaking, presentation, presentation skills, presenting, September 14, speaking, training program, webinar, workplace
I’m back from the National Speakers Association (NSA) conference in Arizona, and also from a biotech client program in California; the latter of which saw me delivering a custom session on effective communication.
As I watched the NSA members present their keynotes and workshops, and during my facilitated group discussion at the client program, I was again struck by the power of effective presentation skills and the power of persuasive speaking.
Yes, I’ve been teaching this topic for more than 25 years now, but the basic principle is still the same: Professionals who master the art of persuasive speaking will get others to take action, change direction, commit and buy.
If you don’t speak like a pro, and convince your audience members of your message, they will consider your session a colossal waste of time.
Are you one of the thousands of people who’d rather die than deliver a speech? Do you need help to improve your persuasive speaking skills?
You’re in luck. In addition to face-to-face presentation skills training and coaching, BRODY now offers webinars.
I’m kicking off the whole series with “How to Present Your Ideas Persuasively to Better Influence Others at Work,” on September 14, 2009, from 12:30-1:30 pm EST.
If you attend this webinar, you’ll discover strategies for working with different audience reactions. It’s great for anyone in a relationship management role – whether speaking to clients, colleagues, direct reports – or a combination of all three!
Visit here, for more details on this webinar, and to sign up.
Or, if you share your worst presentation skills nightmare on my blog, and provide a valid e-mail address – or call me at 215-886-1688, I will take 10% off your webinar registration price. This offer expires August 3.
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August 3, 2009 at 7:49 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged audience, business, career, free resources, Marjorie Brody, practice, preparation, presentation, presentation skills, presenting, seminar, speaker, speaking, training, workplace
I am often asked if I give the same presentation each time I present.
Although there might be a benefit to do so regarding saving time, my answer is, “No.”
Every audience I face is different, and I need to adjust my message accordingly. The material also needs to be fresh – not only updated from a current events’ perspective, but also fresh in my mind.
I have seen too many speakers who were on “auto pilot.” They sounded bored with their own message. So, how would that translate to the audience?
My method of practice is always to say the presentation out loud — not in my head where I am eloquent. This helps me with timing, and pacing, not to mention anchoring the content in my head.
The irony is, the longer the presentation, the less time it takes to prepare.
I find short presentations – 20 minutes and under – to be the hardest.
Anyone can ramble. But, to make a point hit home in a limited amount of time — delivering it with passion and authority – that is an art.
What speaking masterpieces have you worked on lately?
For free articles, tips & techniques on presentation skills, visit the new BRODY site.
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August 14, 2009 at 7:05 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged Aristotle, BRODY, business, communicating, communication, Marjorie Brody, presentation, presentation skills, public speaking, speaker, speaking, webinar, work, workplace
I recently blogged on the topic of executive presentations.
Exactly what separates an executive presentation from any other?
Not much.
Perhaps it’s just the title of the person presenting the material – or, speaking at the board level.
After all, every presentation has a purpose. The goal as a speaker is to determine what the purpose is.
As an executive, I may want to …
- Inform my organization about what is going on within the organization (to inform)
- Inspire trust and loyalty in my employees
- Encourage people to buy into a plan or product purchase
Over all, it’s all about informing, inspiring and persuading.
Aristotle described the principles of Logos/Ethos/Pathos.
Logos translates into logic. Every great speaker needs to be easy to follow (logical), and filled with evidence and reason. That alone can inform an audience.
To move people as well, to truly inspire them, requires the added use of Pathos. Emotional appeals, stories, and examples which hit the heart, will do that.
Then, there is the credibility factor of the presenter (Ethos). Even if an executive delivers an excellent presentation, if the audience doesn’t trust the person – the presentation will fall on deaf ears.
Position alone isn’t enough to inspire.
An executive who is believable, trustworthy, and admirable, will have a much easier time of giving an inspirational presentation.
So, being an executive speaker really just boils down to 3 things:
1) Being an executive.
2) Having a well-organized message that is relevant, inspirational and believable.
3) Delivering the message in an attentive manner — showing passion, enthusiasm and credibility.
Why make things more difficult than they have to be?
If you need help turning a lackluster presentation into a memorable, executive-level experience, sign up for my 1-hour webinar on September 14 (12:30-1:30 pm EST): “How to Present Your Ideas Persuasively to Better Influence Others at Work.”
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August 18, 2009 at 8:29 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, business, career, communication, Marjorie Brody, PowerPoint, presentation skills, presentations, presenter, professional development, public speaking, speaker, speaking, visual aids, workplace
Are you suffering from “death by PowerPoint?”
Many people in corporate America are.
You know the symptoms … yawning participants during your slide shows or distant looks from half of the audience who are staring at your screen like zombies.
Let’s be real. I personally have never heard, “Oh good – another slide!” I’m sure you would agree.
So, where is the problem?
I believe most presenters create their slides and think they have a presentation.
Wrong!
What they should be doing is writing the presentation, and then determining where a slide would add value, impact and interest.
When audience members need specific information to study, and to share with others, give them the complicated details in advance, or at the end of the presentation. Then, simplify when presenting.
What are some guidelines?
*Use pictures (personal photographs or high-end, online stock images) whenever possible – as long as they reinforce the message
*Use charts and graphs to help explain trends and numbers.
*Limit the bullet points.
*Use the “B” key to blank out the screen. It pulls the attention back to the speaker.
*Start and end with no slide, so you can make the personal connection with the audience.
Slides are tools – and shouldn’t be used as a crutch. Remember, they are visual aids – not presentations.
Your audience will thank you for not having them suffer a tedious “death by PowerPoint.”
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August 27, 2009 at 2:57 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, business, career, communicating, communication, executive, leader, leadership, platform skills, present, presentation, presentation skills, presenting, public speaking, speak, speaker, speaking, training
I just facilitated a customized presentation skills program for regional sales managers of a very large medical device company.
Their objectives were to understand the differences and similarities between these types of presentations:
*management vs. leadership
*formal vs. informal
*informative vs. persuasive
*face to face vs. phone, web, etc.
The irony — although they are different, the bottom line is the same.
All types of presentations have two things in common:
1) A message to structure and develop to achieve a result
2) Delivery that engages the audience members and accomplishes the goal
Is it possible to give presentations that are a combination of management and leadership, informative and persuasive?
Yes.
It comes down to what you want that audience walking away knowing, doing and feeling.
Should you prepare less because it’s informal?
Not really.
It’s always respectful to your audience (be it one or many) to be clear about your objectives and to deliver the message with clarity and enthusiasm.
In future blogs, I’ll get more specific about the differences and similarities between management and leadership presentations, and ways to be effective while presenting.
If you want to bring this custom “Speaking to Lead” program to your team, let us know!
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September 9, 2009 at 7:52 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged back to school, BOOST Camp, BRODY, business, career, communication, Marjorie Brody, personal development, presentation skills, professional development, self-development, self-improvement, succeed, success, training, workplace
It’s back to school time.
Doesn’t the Labor Day holiday always remind you of that?
Of course, if you have children, you’re probably breathing a sigh of relief.
But, what does this time of year mean for all of us in business?
1) Four months to make our 2009 goals.
2) Planning and budgeting for 2010
For most businesses, 2009 has been a tough year. Many professionals have dealt with change, the unknown, and more responsibilities as their colleagues have been laid off.
What can get lost in times of workplace chaos and change?
The ongoing importance of professional and personal development.
This really is the best time to go “back to school.” Your own development cannot take a back seat.
After all, you don’t want to be left behind at the end of the year – or “expelled!”
I have no idea what the new economy will look like.
But, I do know, however, that winners don’t wait.
What do you need to do for yourself and your staff these next four months?
Fortunately, we at BRODY are still booking 2009 programs for our enlightened clients — the ones that realize they must still provide skills training for their employees, so they will continue to excel.
If you want to do something for yourself (or your team), consider registering for our BRODY BOOST Camps being offered in San Francisco on September 24, and again in Philadelphia on October 8th.
School is never truly over!
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September 14, 2009 at 7:17 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged accountability, accountable, behavior, behaviors, business, career, communicating, communication, manage, management, success, work, workplace
Last week, I presented a program in Arizona called “Accountability: 5 Keys to Manage Success (Yours & Others).”
The audience was leadership and management professionals from a luxury, private country club.
This is a different audience than the corporate types who I typically work with. That being said, the issues are always the same.
There are people who need an attitude adjustment (one of the topics covered).
There are organizations that don’t do regular performance appraisals/discussions, which creates a disconnect with employees — and often less than stellar results.
Behaviors impact all relationships, and your reputation.
So often, it is the smallest behavior gaffes that create problems within a team, company, or with customers.
And, in this current climate of financial uncertainty, the willingness to demonstrate courage is more critical than ever.
Finally, the willingness to put things into perspective may change how you look at life and work.
If you have thoughts on any of these five “keys” for managing your success and others – let me know.
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September 24, 2009 at 5:06 pm · Filed under presentation skills, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, business, career, communicating, communication, hearing, listening, listening skills, Marjorie Brody, presentation skills, presenting, professional development, self-development, self-improvement, workplace
So many people like to talk.
I sure do.
In fact, I do it all the time.
On the other hand so few like to actually listen — I will admit I am occasionally challenged to really listen or listen well.
Statistically speaking, we spend more time listening in a day than speaking, yet we don’t often do it well (just ask your family!). Usually, it’s not on anyone’s top to-do list for training.
But, that may be changing. In the last few months we have seen a steady increase in clients asking for listening skills training.
Perhaps there were relationships, opportunities, and revenues that were lost as the result of poor listening. Maybe at the root of our relationship problems this fundamental communication skill is missing.
Last week, I got to deliver a listening workshop – the first I personally had delivered in years.
The focus of the program was a combination of activities, skills and exercises to practice – along with an online assessment, which profiles the individual participant’s preferred (or natural) listening style. The district and regional sales managers in my session had so many “aha” moments that they couldn’t wait to get back and adjust their style at work – as well as at home.
Since I also took the assessment, I, too, had some major insights. For example, at work I tend to listen purposefully – in a very task-oriented way – and pay less attention to the empathy factor and fail to listen for enjoyment.
It does make sense, however, that my staff needs as much empathy and appreciation as I give my clients and friends. I am committed to improving my listening with my team. You can e-mail them and see if they have noticed a difference!
So do I think effective listening be taught?
Yes I do!
It isn’t complicated, but it does require a commitment to use more than just our ears.
If you want to see what is in our listening skills program, click here for more details.
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September 29, 2009 at 4:35 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, business, career, communicating, communicating bad news, communication, e-mail, e-mail etiquette, e-mail mistakes, face-to-face, Marjorie Brody, presentation, presenting, professional development, relationships, training, workplace
Over the weekend, I had some repairs that had to be done at home. I pulled out the trusty toolbox, and as I moved from project to project, I had to think about which tool would be most effective.
Midway through my project, I had an epiphany: How similar is what I’m doing at home to what happens at work – picking the right tool for the right activity?
Let’s say I have feedback to give a colleague or direct report. Should I see him or her, if possible; or is it OK to e-mail the person?
If I have data to report, should I call the person, put it in writing, or send a quick e-mail?
If I want to thank someone for something he or she did to help me — a much more personal type of communication – do I send a handwritten note or an e-mail?
Just because we have incredible communication tools – like e-mail – doesn’t mean we always should use them … or possibly abuse them.
E-mail shouldn’t be used for sending long messages, discussing confidential information, or distributing negative news, or sending complicated policy changes.
E-mail also shouldn’t be used in lieu of having face-to-face time.
Even if you do choose the right tool, you need to use it properly. Over the weekend, my husband was slicing potatoes using a mandolin — a great kitchen tool.
Unfortunately, he didn’t anchor it properly, and ended up slicing his finger. Not good for a dentist!
The same is true with e-mail. It is so easy to use, that we frequently throw caution to the wind when using it.
Be sure to pay attention to both the tone and accuracy of all e-mail messages. You don’t want to appear to be abrupt or sloppy.
The cost of e-mail mistakes, abuse, and misuse, can be great.
So, just think of e-mail as one tool in your communication toolbox, and use it carefully and selectively.
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October 5, 2009 at 5:35 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged communicating, communication, platform skills, presentation, presentation skills, public speaking, speaking, training, workplace
Give people conclusions they can walk out the door with, not a lot of details.
This is what Jack Welch used to say, when he headed up General Electric.
This is also what I say when I coach people about presentation skills.
You can’t be too specific when sharing information.
Most decision makers don’t have a lot of time to wade through data. They are paying others to get the data, and just want to be told your recommendation or their call to action.
Often, the tendency when speaking is to get bogged down in the technicalities, which most people don’t understand (or even care about!).
You will be perceived as a leader if you keep a presentation at the 100,000-foot level – then be able to answer questions that go beneath that.
Answer these three questions:
What?
So what?
Now what?
Truly effective speakers always keep their focus on the last two.
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October 16, 2009 at 12:44 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged body language, BRODY, buyer, career, closing sale, communicating, communication, listen, listening, listening skills, Marjorie Brody, presentation, presentation skills, presenting, public speaking, sales, sales presentations, selling, speaking, success
Product knowledge and selling skills are only two legs of the stool when it comes to successful sales presentations.
The third key is the ability to communicate your ideas effectively, and at the same time read the messages that your audience (buyer) is sending in response.
In other words, you need to master the art of walking and chewing gum at the same time!
The most effective salespeople pay attention to the signals that are being sent – theirs and others.
These winning sales professionals don’t go onto autopilot with their prepared pitch.
So, what are some things to watch for?
Here are some positive cues from the person or people to whom you are presenting:
- Direct eye contact
- Open body language
- Forward lean
- Upward turn on the corners of their mouth
Here are some negative signals to watch carefully for:
- Tension in the eyebrows
- Closed off posture
- Limited eye contact
- Pursed lips
You can’t assume that people are hostile to your ideas just because they have their arms crossed. After all, they may just be cold.
However, if their arms are crossed, look for other signals as well that might indicate hostility, disagreement or closed thinking.
Typically, in a selling situation, the “buyer” says so much without even saying a word.
The question is, are you so busy talking, that you aren’t listening to what is — and isn’t — being said?
It may seem trite, but there is a reason we have two ears!
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October 21, 2009 at 7:41 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged communicate, effective presentations, PowerPoint, presentation skills, presentations, presentations training, presenting, public speaking, slides, speaker, speaking, training, visual aids, workplace
We’ve all heard the expression “death by PowerPoint.”
People acknowledge it, laugh about it, and hate it when in an audience, but, yet …. Many continue to be guilty of doing it themselves!
How can presenters avoid this?
Here’s my list of the top 10 ways speakers can avoid Death by PowerPoint.
1) Write your presentation first, then look to see where you can add PowerPoint to reinforce the message. Keep in mind, a slide deck isn’t a presentation.
2) Add graphics, rather than bullet points, wherever possible. When words are necessary, it’s OK to use them, but avoid paragraphs.
3) Limit the content on the slides. If your audience needs the slides in advance, or as a take-home learning tool, then give them a file with more detail — but for the actual presentation, pare down the content.
4) Avoid too many “bells and whistles” (like different font colors/sizes, charts, etc.). The focus needs to on the information, not the slide.
5) Get comfortable with the “B” key. While in PowerPoint mode, hit the “B” key on your computer. The screen will turn black or go blank. I like to think that the B stands for BRODY. Occasionally, go blank, so you change up what you’re doing – move around more and facilitate discussion.
6) Create a list of all slides – have one sheet of paper with the slide number and title of each slide. This allows you to cut slides if time is an issue, or to jump back and forth on the slide deck. Do this by hitting the “slide number” then hit “enter.” So, assume you are on slide 10, and you want to go back to slide 3. Hit “3’ and then “enter.”
7) Practice using the slides so that you are comfortable with timing and flow.
8) Arrive early and position yourself so that the screen is to your (speaker’s) left. People read from left to right. Make it easy for the audience.
9) Open and close with a blank screen to create and keep rapport with the audience.
10) Keep in mind – less is more. Trust me … rarely, if ever, have audience members said, “Oh good, another slide.”
Always remember, be prepared to speak without any slides all in case of a technical glitch.
The best speakers can deliver their messages with power, impact and persuasion, without any slides at all.
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October 27, 2009 at 6:44 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY training, building relationships, clients, colleagues, communication, connecting with others, networking, relationships, workplace
Are you dripping?
Think of “dripping” as a way to keep in touch with clients and colleagues – a little bit at a time, repeatedly.
In the course of a day, many of us might meet one or several people who we want to build a relationship with – one that is mutually beneficial, win/win, and helping others.
Yet, just a meeting, whether chance or purposefully planned, isn’t enough.
That’s where the dripping starts.
Immediately after meeting someone that you want to foster a relationship with, send something to the person – an e-mail, a text, a Tweet, a note, an article.
Then, touch base again with a call or even offer to do lunch. Look for ways to help the other person. Find commonality.
As the relationship starts to build, you continue to “drip.” Your contact might be once a month, or once every other month.
“Absence makes the heart grow fonder” is a fallacy! When it comes to business networking and building relationships, it’s more like, “Out of sight, out of mind.”
Dripping keeps you in the mind’s eye of the other person, since you touch base on a frequent basis.
Building relationships is more important, and easier to do, than ever before.
So, just keep on dripping!
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November 3, 2009 at 6:36 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, coaching, communicating, communication, connecting with others, face to face communication, Facebook, interpersonal communications, LinkedIn, Naymz, networking, relationship-building, relationships, social networking, Social networks, training, tweet, Twitter, workplace
I just got back from a meeting in Tampa. Following the meeting, a group of us went to the hotel bar to continue the conversation.
Guess what happened instead?
Everyone sat “playing with” their iPhones and BlackBerrys! What little conversation there was revolved around the latest apps.
Somehow, with the need to communicate quicker, and more easily, we seem to have lost the art of the conversation.
You know … actually talking to people.
When I think of the time it takes to post a tweet on Twitter, send an e-mail, or to update a Facebook page, I also think about how many people we could have actually spoken to, if we just picked up the phone.
What’s happening in our workplace when colleagues who work next to each other end up texting instead of getting up to chat face to face?
What does that say about interpersonal communications? Is this really a way to build a relationship?
Believe me, I am a proponent of using the latest social networks — check me out on LinkedIn, Twitter, Facebook and Naymz – but NEVER in lieu of meeting people for coffee, or phoning someone and having a real conversation.
Business particularly is all about the connections you make – and these are much more effective when done face to face.
Reading words on a screen, even with a video and/or audio element added, is and never will be the same as having a real dialogue in person.
Many times there are subtle nuances to communication and body language that “speak” far greater than actual words. How does this non-spoken “conversation” get conveyed online?
In the search to expand our networks, I truly believe that something is being lost.
I would love to hear your thoughts on this.
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November 10, 2009 at 9:43 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, coaching, communication, pitching, presentation, presentation skills, presentations, presenting, public speaking, sales, sales presentation, salesperson, speaker, speaking, training
Professor Dan Brody (yes, he is a relative!) is teaching an entrepreneurial course at the University of Virginia’s School of Engineering.
He had a few entrepreneurs speak as guest lecturers, and he asked me to do the same. My topic was “10 Reasons Presentations Fail & How to Avoid Them.”
You might wonder – why is information regarding presentation skills critical in a class of would be engineering entrepreneurs?
In fact, in my first career, as a college professor of presentation skills and interpersonal communication skills, students often told me, “I don’t need to speak – I am going to be an engineer, accountant, researcher, architect …” – you name it, they said it.
Surprise!
These students entered the job market, and soon realized that no matter how good their ideas were, they needed to be able to sell themselves along with these bright ideas.
This recent group of talented students at UVA are giving group presentations as part of a contest. The winner will get some seed money to actually start building the business that they propose.
In case you are wondering what my top 10 list is, go to my website to read more about “Why Every Professional Needs to Master Presentation Skills” — to learn why presentations fail and more, and also take the free quiz there to test your presentation skills knowledge.
On the surface, when it comes to presentation skills, things seem to be very basic. However, it is the little things that make the biggest difference.
Here’s a recent example that proves how true this is …
I was flying home last week from Tampa. My seat partner was the ex-superintendant of the Philadelphia School District. She has since spent time teaching and leading at Harvard and now at the University of Pennsylvania: She is on the board of the Philadelphia Art Museum. She told me about the wonderful presentation delivered by the architects who won the Barnes Museum contract.
What made this presentation so good?
The architects told a good story, enjoyed working together, used simple visuals and believed in the project.
How simple is that!?!
Of course, simple isn’t always easy to implement. That is where coaching/training can help.
Do you, or members of your team, need help in preparing your pitch?
If so, you know where to get help!
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November 17, 2009 at 8:26 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, death by PowerPoint, deck, executive presentations, PowerPoint, presentation skills, presenter, public speaking, slide deck, slide decks, slides, speaking, training, visual aids, visuals
We can “Deck the Halls,” “Swab the deck,” and even “Deck someone” …. (though I wouldn’t endorse trying the last one!).
Obviously, the word “deck” can mean a lot of things.
But, nowhere does a deck equate to a presentation!
When I coach executives for presentation skills, typically they say, “The deck is being prepared.” I then ask, “What about the presentation?”
From my perspective as an executive speech coach and professional speaker for more years than I like to admit, an effective presentation needs to be crafted first BEFORE slides are created.
Then, and only then, if the visuals will support the message, should a slide “deck” be crafted, too.
Preparing slides has become so easy that it’s now commonplace for presenters to simply read their slides – which is never a formula for speaking success.
Show me one example of a presentation where the audience wanted more slides.
The speaker needs to be the most important visual element.
How?
Through effective use of eye contact, facial expression, gestures and movements to captivate an audience — plus having a good, descriptive story to tell. Then, you can add a visual to help paint a picture or make a point.
So, in the future, prepare your presentation — then get all decked out!
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November 23, 2009 at 3:55 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, business, business resources, career, information, kgb, National Speakers Association, NSA, resources, speaker, speakers, workplace
As we approach Thanksgiving and reflect on our business resources, I wanted to share two that I recently found and am thankful for …
Do you ever need to get some quick information without searching the thousands of sites on Google?
A quick way to do this is to hire a kgb agent.
For full disclosure, I am NOT on their payroll, nor do I get a “finder’s fee.” I just happen to be LinkedIn with Brett Saks, VP, HR & Organizational Effectiveness for kgb USA — and started exploring their website and services. Check out their site – http://www.kgb.com/ — it’s full of funny commercials, and cool ideas.
Moving on to another great resource …
If you’re a professional speaker who wants to hang with other professional speakers, the National Speakers Association (NSA) is the place for you!
The value of NSA membership relates to the education and member community. For full disclosure, I am on the Board of National Directors, but get no “kickback” for new recruits!
I just got back last night from NSA’s fall conference in Phoenix. My head is spinning with new ideas and people to use as resources. If you want to know more about NSA, check out http://www.nsaspeaker.org/.
If you have any other business resources that you think I should know about, and would like to share with others, please drop me a message.
I am currently talking to two organizations now about entering into affinity relationships for their equipment and other resources that will help presenters. Will keep you posted …
Happy Thanksgiving!
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November 30, 2009 at 4:47 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, business, career, Chanukah, Christmas, communicate, conversation, creating conversation, creating small talk, holiday parties, holiday party, Kwanzaa, mingle, mingling, network, office parties, office party, small talk, training, workplace
The Thanksgiving holiday is over – but now we have Chanukah, Christmas, Kwanzaa, and New Year’s on the horizon.
Typically, that means parties (professional and personal) – which, in turn, means more opportunities for creating conversations.
For some of us, it is an easy task — we like small talk, meeting new people and socializing in general. But, for others it is a chore.
It doesn’t have to be …
What are some techniques to make mingling and conversation easy and enjoyable for all parties concerned?
Here’s my list of seven strategies:
Whenever possible, do your “homework.” Know who is coming, and a little bit about the people. What are their interests? Where do they work? What do they do in their free time?
Ask questions – not to be intrusive, but to find areas of mutual interest. Be interested in what they have to say.
Share something about yourself – not to brag, but again, something that the others may find interesting.
Be comfortable with silence. You don’t need to rush the conversation.
Be up to date with current events and best-selling books – they make great conversation starters.
Look for ways to help others. That may mean introducing them to other people at the event.
Know when to exit the conversation. Avoid monopolizing one person for the whole event.
If you follow these seven guidelines, you not only will have great conversations and build relationships, but, perhaps more importantly, a great time!
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December 7, 2009 at 8:29 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, Chanukkah, Christmas, Hanukkah, holiday parties, mingling, office parties, office party, office party protocol, parties, party, social gatherings, work, workplace, Xmas
Holiday time is here, and party invites are flowing.
Time for fun … and time for faux pas a plenty!
Here is my list of 9 holiday party mistakes to avoid making …
1) Not RSPVing when asked. Always respond to invitations – whether or not you can attend the event. This includes citing any guests who will be coming with you, too.
2) Making wardrobe mistakes. Always plan your wardrobe carefully, and ensure it’s appropriate attire for the event. For women, this means remembering that a party isn’t the time to show off cleavage. For men, the reminder is that no one needs to see your chest hair or 6-pack. For both genders, remember to limit how much skin you show in general.
3) Not knowing the exact location. Find out the exact location of the party before you leave, so you arrive on time. No last-minute scrambling to get directions or set up your GPS. “Fashionably late” isn’t fashionable.
4) Drinking too much alcohol. Limit your alcohol intake. Alcohol consumption is not a license for poor behavior. I don’t care if there IS an open bar, that’s not an excuse for drinking more than you should.
5) Talking business. Always keep conversations to small talk and not major business-related topics. There’s a time and place for everything.
6) Sticking with one or two people the whole time. Mix and mingle at all work and business parties. Don’t spend too much time with any one person. Parties are for socializing and meeting new people.
7) Pigging out at the buffet. Remember, it’s NOT about the food. So, when you eat at these holiday affairs, avoid overdoing it. And, watch your table manners!
8. Overstaying your welcome. You certainly don’t have to be the last person to leave. But worse yet, never put yourself in a position where you’re asked to leave.
9) Forgetting to send a thank-you note. Always send a thank-you note to the host or hosts. You will be remembered for the right reasons.
Now, the fun part is up to you!
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December 15, 2009 at 3:26 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, Christmas, communication, Hanukkah, holiday party, host, hostess, hosting, mingling, office parties, office party, parties, small talk, work party, Xmas
Last week, I wrote about some dos and don’ts for attending work-related holiday parties.
It seems, from the personal responses I got, that attending these parties can be quite a chore for some people.
If that description sounds familiar, how can you make them easier on yourself, as well as for the many others that are attending?
Play the role of HOST.
I know you aren’t actually hosting the party, but think about what the host’s role entails ….
It is to be gracious, meet and greet people, and make sure others are having fun.
Remember, it’s NOT all about you!!
Here are some pointers using the acronym HOST that can help you make the most of holiday office parties:
H – Greet people by saying, “Hi” (or “Hello”) my name is _________ and you are?” It’s best to approach small groups and individuals. Typically, the person standing alone is an introvert, and would welcome being rescued.
O – Have Open body language – in other words, look inviting. There’s no need to cross your arms or stare at the floor. Look at people, and look approachable.
S – Smile. This really goes along with open body language. A smile is welcoming. A smile is friendly. A smile is inviting. People may actually be interested in you if you smile. And, while we are on the S, think of small talk. That’s the chit-chat that opens doors. Find out more about people by being open yourself. Avoid talking business – remember, it’s a party!
T – Talk to everyone. Don’t monopolize one or two people for the evening. Introduce the person (or people) you know to someone else.
The role of HOST isn’t that hard – you may surprise yourself in that you actually enjoy the party and have helped others to have a good time, too!
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December 23, 2009 at 6:26 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged 2010, accountability, BRODY, business, career, Marjorie Brody, New Year, New Year's, new year's resolution, New Year's resolutions, wishes, workplace
Many of you reading this are already “off” for the holidays. So, I didn’t want to get too heavy.
Instead, I have four wishes for you all, for 2010. They are:
You are healthy. Anyone that has had an illness or in your family knows that this really trumps everything else. Eat well, exercise, stay away from sick people, wash your hands frequently and trust your body to tell you when you need more rest (or medical assistance!).
You are optimistic. Granted, for most, these haven’t been the best of times. However, optimism trumps pessimism. Not blind optimism, but focused. What are they key things you need to do differently to get employed, build your business, be happy, and make more sales?
You are appreciative of all the good in your life. This means your family, friends, colleagues, even your boss. It’s easy to focus on the negative. But, what do you have that you need to be grateful for?
You are accountable. We each need to be accountable for our own actions and reactions. We can’t blame others, we can only look at ourselves, and say, “What do I need to be accountable for? Who do I need to be accountable for?”
As I write this, I realize I’m going deeper than I had intended. So, maybe I should just end with have fun – have a safe and joyous holiday season!
Get rested, so when January 2010 is here, you are ready to build your future. You can do that when you are healthy, optimistic, appreciative and accountable!
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December 30, 2009 at 3:41 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged 2010, business, New Year, New Year's, next year, wish
My very best wishes to everyone for a healthy, happy, prosperous, fun-filled, productive and creative New Year!
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January 4, 2010 at 2:28 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged 2010, BRODY, coaching, development, New Year, New Year's, professional development, resolution, self-development, seminars, staff development, training, training program
Welcome to 2010!
Tom Peters was once asked, “What if I train my employees and they leave?”
His reply?
“Think about what will happen if you don’t train them and they stay.”
Training took a serious hit in 2009. People were concerned with doing more with less, and watching the bottom line.
This is short-term thinking.
After all, I did the same thing with my car last year. It needed to be serviced, but I kept putting it off until there was a crisis. Ultimately, it cost me a lot more.
Another example is going to the dentist. People put off regular treatments until there is a crisis. Again, the cost becomes larger with waiting, than it would have been with regular maintenance.
Employees are no different – they will remember how they were treated during the down times. They will be more motivated when management invests in them and values personal and professional growth.
No one can afford to wait until there is a total economic turnaround. No one even knows what the “new reality” will look like yet.
We do know, however, that people need to communicate effectively, represent their companies well, and present their ideas clearly and with impact.
What are you doing to invest in your strongest asset – your people … and yourself?
We at BRODY are happy to talk to you about cost-effective training and coaching that produces measurable results.
Welcome to 2010!
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January 11, 2010 at 2:12 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, communication, customer service, insurance, service, training, work, workplace
I’ve been looking for ways over the past 6 months to economize – both in my business and personally. It’s amazing what a recession does to jump cost-cutting efforts into high gear!
Changing insurance vendors was high on my list. The experience these past few months has been amazing – and I don’t mean in a good way.
In order not to get sued for libel, I won’t mention how poor the service was when I called to get information from car insurance companies.
It would seem the concept of “customer service” is not in their vocabulary. In fact, I opted not to work with certain companies due to the long time on hold I experienced, negative attitudes and difficulty of connecting at all.
As a business owner, my experiences reinforced the importance of our own products and services (high end presentation and communication skills training/coaching) – and, also for the back end, from sales, customer service, accounts payable, etc.
I get frequent compliment from our clients for my staff. I hope that they also would be willing to give negative feedback as well – how else can we improve if we are unaware?
With that concept in mind, one company has been outstanding. It’s Geico.
My telephone sales representative has been Elizabeth Heflin. She was patient, knowledgeable, and on top of everything.
I must have spoken to her at least six times over a period of a week, to get all the information I needed. Not only was I able to save almost $1,000 (fabulous by any standard), I actually felt taken care of as a customer.
I also want to recognize Larry Oxenberg, my New York Life agent – for helping me countless times over the years. He actually looks for ways to save me money, and I appreciate that. He, too, deserves special recognition.
Thank you, Elizabeth. Thank you Geico. Thank you Larry.
When working with an insurance company – or any company, for that matter — can be a pleasurable experience, it is well worth writing about!
I hope my clients continue to feel the same.
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January 18, 2010 at 8:23 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, coaching, Martin Luther King Jr Day, MLK, motivating, platform skills, presentation, presentation skills, presenting, speaking, speech, training
Today is Martin Luther King Jr. day.
On the news this morning, I once again heard part of his well-known “I Have A Dream” speech.
The eloquence, the poignancy, the cadence, and rhythm are still astounding to me this day.
He was a true motivator. You may listen, and think, “That type of presentation won’t work in my environment.”
I challenge this mentality, and suggest all presenters need to ask, “Are there elements that I could use?”
Martin Luther King Jr. used alliteration. In one sentence, he said, “Character, confidence and courage.”
Isn’t this something that you, too, could say when speaking about leadership?
Ask yourself this question: “What else could I be saying to others, to be more inspiring on a daily basis?”
I find that by studying the great orators – be it classic (Aristotle) or modern (Martin Luther King Jr.), there are many lessons to be learned.
Perhaps on some level, we can all raise the bar.
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January 25, 2010 at 5:04 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, career, perspective, recharge, time off, training, vacation
This week, I am on vacation – at a spa in Mexico.
I tell you that because I am a real believer in taking R & R.
It’s hard with fewer staff, doing more with less, and feeling the stress of the economy.
But, the reality is our bodies and minds can burn out.
With some time off, we can develop perspective, and insights that can ultimately be helpful at work and at home.
Treat yourself well – you only have one life.
Hasta la vista!
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February 2, 2010 at 8:49 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, business, communication, Facebook, LinkedIn. Web 2.0, networking, social media, social networking, Twitter, vacation
Hola!
A week away does amazing things – particularly a spa week in Mexico. For me, it was great exercise and massage treatments (good for the body), time to reflect (good for the soul), and to meet new people. Good potentially for business.
One of the people I met was Georgia McCabe, who is a social media networking expert. She plans to work with me to become better on all the social media sites. So, I expect in the next several months to improve my blogging sites, Facebook presence, LinkedIn activities and exposure on Twitter, etc.
Now, if it leads to incredible, new business opportunities – what a bonus! Look for my changes. If it works for me, it will work for you! I love to share resources. After all, we need to continually communicate what we do, and how we do it, as we add value for others.
Who knows, maybe my 2010 vacation could be a tax write off as a business expense next year (just kidding, IRS).
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February 5, 2010 at 2:43 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, business, career, communication, image, presentation, presentation skills, presenting, seminar, training, visual signals, workshop
Smile. You’re on candid camera.
Today, deep in thought while waiting for the bagel I ordered to be toasted, I heard the cashier say, “Smile. It will make your day go better.”
Once I realized that she was talking to me, I turned to look at her. She said, “I don’t know what you were thinking about, but it didn’t look good.”
Wow!
What feedback.
So often, when we know we are being observed, we pay attention to the nonverbal signals we send out – especially during critical presentations we deliver.
But, the reality is that we are always presenting ourselves – even at the bagel shop!
What is the image you want to create?
How do you present yourself every day in every situation?
Smile. You are on candid camera.
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February 9, 2010 at 8:56 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, communication, communication skills, presentation, presentation skills, public speaking, training, word choice, words
Recently, White House Chief of Staff Rahm Emanuel used the word “retarded” during a closed-door strategy session. And, radio personality Rush Limbaugh used the term again in discussing Mr. Emanuel’s statement.
This has created enormous outrage in both the political and mental health circles. Mr. Emanuel apologized last week to a group of advocates for using the term. His comments were originally spotlighted after former Alaskan Governor Sarah Palin called for Emanuel to be fired in a Facebook post. Palin’s son has Downs Syndrome.
Although the intended messages from both men may not have been meant to be derogatory against mentally challenged individuals, clearly the message was perceived that way.
How important is your word choice in a conversation during a presentation … in a word, VERY!
Choose your words carefully; they matter. You never know who may be listening, or how they interpret what you’re saying.
No matter what type of presentation you are giving, and no matter who the audience is, you always want to avoid slang and inappropriate language.
In Mr. Emanuel’s case, whether it was meant as a slur or not, it doesn’t matter. The lesson may be learned, but his reputation was definitely tarnished.
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February 15, 2010 at 5:12 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged audience, BRODY, connecting with audience, Marjorie Brody, platform skills, presentation, presentation skills, public speaking, q & a, question and answer session, questions, seminar, speaking, speech, training, visual aids, workshop
Have you noticed how many good presentations fall flat during the Q & A?
It’s one thing to craft and deliver an effective presentation, but what comes next is often more critical.
The question-and-answer session gives audience members (whether one or many) a chance to get their questions answered and to exchange ideas.
Here are four main guidelines to consider:
1) Anticipate what the worst (and best) questions could be. Be prepared just in case for both! Practice a Q & A session with friends, family or colleagues.
2) Keep your answers short. Long answers can get a speaker in trouble, not to mention bore audience members.
3) If it’s a team presentation, work as a team. Make sure you are on the same page. Take turns answering various questions.
4) If you don’t know the answer, write the question down, and tell the person you’ll get back with a response – and then do so! No need to apologize or get defensive.
When the questions have stopped, or time is up, it’s time to conclude.
Don’t make the mistake of giving a simple “thank you” and walking away.
Revert to your closing statement, or talk about next steps.
Your closing should not be lengthy, but it should wrap things up neatly, and end on a positive note.
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February 22, 2010 at 8:00 pm · Filed under public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged athletes, award, business, communication, gold medal, medals podium, Olympic, Olympic winner, Olympics, podium, presentation, presenting, speaking, winner
Have you been watching the Olympics?
I’m skiing in Stowe, Vermont, this week, and have been glued to the TV every night.
I’ve been watching the events (not just skiing), and listening to the “back stories” of the athletes.
It’s amazing what these Olympic athletes have done to earn a place on the team, and sometimes on the medals podium.
Key words that come to my mind are:
* Dedication
* Focus
* Passion
* Practice
Granted, these athletes have talent – but, so do lots of other people in their respective sports.
Is this so different from winners and others who excel from any other areas of life? For example, a musician, an actor, a singer, a dancer, a business professional?
All of these professions also require dedication, focus, passion and practice – if those in these fields are going to make it and succeed.
Why then do businesspeople assume that they can “wing” a presentation?
Knowing the subject isn’t the same as speaking about it. Giving a winning presentation requires much more.
Standing on the podium means many things. There’s a lot that speakers can learn from Olympic athletes.
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March 1, 2010 at 3:59 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, business, career, communication, interpersonal communication, Olympics, presentation skills, presenting, professional development, seminars, training, training progarms, workplace, workplace learning & performance
Has training died?
This past week, I got an e-mail that Nielsen Company decided to cease operations of Training magazine and Training magazine Events, responsible for producing the annual Training Leadership Summit, Training Conference & Expo, and other meetings.
Aside from the American Society for Training & Development (ASTD), these were some of the biggest training gatherings in the United States, maybe even the world.
How sad is this?
In a word: Very.
What does this mean?
*No one needs training?
*No one values training?
*No one wants to invest time or dollars in training?
How short-sighted is this mindset?
Again, in a word: Very.
No matter how enamored we may be with tweeting, texting and blogging, none of it ever replaces skills practice, interaction with people and feedback.
Fear seems to be the operative word — fear of being fired, fear of spending money, fear of investing in our employees, so people are stuck.
We can all learn a lot from the attitude and example that Olympians set during the recent Winter Games – which was the very opposite mentality: Push yourself, take a risk, go a little out of control, and recognize the need in some cases for yet more training and coaching.
How else can we get the best from people?
Clearly, I have a vested interest in the world of training.
But, so should you!
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March 5, 2010 at 8:35 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged Alan Zimmerman, attitude, feeling fulfilled, journey, motivation, performance
If for any reason you are feeling depressed, unmotivated, or unfulfilled, I have the “cure” – no, it’s not taking drugs! It’s not even eating chocolate.
It’s attending a “Journey” with my mastermind group friend Dr. Alan Zimmerman. He is an expert on motivation, attitude and performance.
Click here to get more information on his 12 keys to success that will revolutionize your life and your career.
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March 10, 2010 at 9:09 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY workshop, career, coaching, communication, gold medal, Marjorie Brody, Olympics, practice, prepare, presenting, risk, speaking, training, workplace
My husband and I were hooked on the Winter Olympics – both from the sports competition aspect as well as the “back story” angle about the athletes. These Olympic athletes are all winners, whether they medaled or not.
As I watched, words that continually came to mind were: focus, dedication, coaching, practice, risk-taking, challenge, training, and more practice.
Watching also made me wonder: Why is it that some people – like the Olympic athletes — strive so hard to be the “best in class” in an event and for the related fame, while others are for the most part stuck in “short-term” thinking?
They are goal-oriented, passionate, and want to do their best. They recognize the need for – and their return on — investing time and money into training and coaching.
Shouldn’t it be the same any time we give a presentation?
Yet, it continues to amaze me that so many people – and corporations – assume that that they will “show up” focused, dedicated and results-driven … without the investment of coaching, training and lots of practice.
One presentation can make or break a huge sale. One presentation creates an impression that can lead to further advancement. One presentation can rally the troops (a much-needed call to action).
Now is the time to invest for yourself and for your employees. Don’t wait for the next big event. Use the time now to prepare.
Believe me, the gold, silver and bronze medal winners from the 2010 Winter Olympics are already creating a strategy and game plan to win even more medals four years from now in Russia.
For free “gold medal ideas” check our website, www.BrodyPro.com
So, what are you waiting for?
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March 11, 2010 at 9:27 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged Achiever, Achievers, Achievers Circle, Build business, business, career, Mark LeBlanc, mastermind group, money, profit, work, workplace
Are you looking for ways to build your business?
I have a solution – join my mastermind group colleague Mark LeBlanc at one of his Achievers’ Circle weekends.
He will help you grow your business and put more money in your pocket.
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March 16, 2010 at 6:40 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, communication, high potentials, interpersonal communication, interpersonal skills, lead, leader, leadership, leading, presentation skills, professional development, T+D magazine, training, training seminar, workplace learning and performance
If you Google the phrase “leadership, definition”, you will see more than 81,500 entries.
Obviously, there isn’t one universally accepted definition for leadership, and clearly, there isn’t one right way to lead.
So, is investing in leadership development still important in our age of cutbacks and shrinking budgets? Yes.
Paula Ketter, editor of T+D magazine, reminded readers of her March 2010 column that “experts agree enlightened leadership begets engaged employees.”
She suggests we do it right and look at what’s missing to help corporations:
Ketter stated, also in her March 2010 column, “Leadership development should be created around an organization’s culture and should mirror the values and the goals of that culture.”
She also said, “High potentials tend to have the business and technical skills needed to create successful organizational strategy, but many are lacking the interpersonal skills to motivate employees and communicate effectively.”
What so often is described as “soft skills” are the very things that are critical for moving an organization and driving hard results.
What are you doing for yourself and for your employees to enhance your interpersonal and communication skills?
There are many free tips and techniques on our website that will help you communicate with clarity and conviction. Give us a call today and we can craft a communication solution for you and your team.
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March 24, 2010 at 3:27 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged advice, BRODY, business, business owner, career advice, colleagues, communicate, communication, entrepreneur, mastermind, mastermind group, mastermind groups, networking, sounding board, staff, strategy, work, workplace
If two heads are better than one, as the old adage says, what will four to five heads create?
Synergy, ideas, creativity.
That’s what happens each time I meet with one of my two mastermind groups.
I come with problems, and walk away with a myriad of possible solutions. Ultimately, I am accountable for the results, but I find that I (and most mere mortals), can get lost in the details or only have “silo” thinking.
What I also love about my groups is that they help me to think differently – to be creative and sometimes more honest with myself.
My family, friends, and employees are too “close” to some of the issues to be able to help me see things clearly. My mastermind buddies have a different perspective, and know that even if it is something I don’t want to hear, or face, it is critical that I do so.
I am lucky to have these people in my life.
Have you ever thought about creating your own mastermind group?
If you want more details and ideas on how to do so, drop me an e-mail, and I will answer your questions.
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March 30, 2010 at 4:49 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged coaching, cold calling, cold calls, communicating, phone sales, sales, sales call, sales calls, salespeople, selling, selling over the phone, telephone calls, telephone sales, training
At BRODY Professional Development, we work with salespeople all the time – helping them improve their ability to effectively present and listen, and to ask questions to further engage and connect with their audiences.
We don’t help people with cold calling – perhaps it’s my own making-the-call-related reluctance. The good news is that I have found the “cure.”
It’s a book by Art Sobczak called Smart Calling: Eliminate the Fear, Failure and Rejection from Cold Calling.
You will find out how to get the prospect’s interest in 20 seconds, turn around buyer resistance, get the gatekeeper on your side, and, perhaps most important of all — stay motivated. Wow!
I’m buying this for everyone on my staff – and so should you!
The book is less than $15 at amazon.
Click here for more details.
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April 5, 2010 at 1:03 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged audience, business, career, communicating, communication, message, presentation, presentation skills, presenting, public speaking, speaker, speaking, workplace
During a long flight, I was catching up on my reading, and came across an interesting article in Newsweek (March 29, 2010) by Jon Meacham.
The article was about Bill Clinton’s comments regarding President Obama’s oratory, and what he needed to do to be better understood.
The phrase that former President Clinton said that struck me was “relentless exploration.” He also said, “…if you explain something to me, even if I don’t entirely understand it, even if I don’t agree with you, you have nevertheless honored me.”
As an executive coach in presentation skills and Hall of Fame professional speaker, this sentiment really resonated with me.
If people don’t understand what a speaker says, how do they make good decisions?
What gets in the way of audience member understanding?
· Acronyms, jargon and buzz words
· Bombastic vocabulary
· Long sentences
· Mounds of data and statistics that go in circles and aren’t interpreted properly, or in the right context
· Eloquence without substance
Meacham’s (now adopted by me!) four rules to get your point across – and maybe even buy in for your ideas are:
“Explain relentlessly.”
- Create a vision – “tell us how what you are saying will lead us to a better place, and describe the place.”
- “Assume nothing;
- Repeat yourself until you are numb.”
Only after you do all of these techniques, he said, the message may begin to sink in.
Meacham also reinforces the “15- to 20-word test” when answering questions. If you can’t answer questions in 15 to 20 words, you aren’t going to get through to your audience members.
These presentation skills rules of thumb aren’t just relevant to presidents.
We can all apply them in any presentation that we deliver – to better connect with our audiences and achieve “buy in” and action for our messages.
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April 15, 2010 at 2:29 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged action, attention, business, career, focus, goal, goals, power of positive thought, visualization, workplace
I am starting to prepare a presentation to be delivered this summer at a Foundation Event at the National Speakers Association Convention.
Topic: “Getting Business in These Challenging Times.” Of course, I have my ideas, but decided to tap the collective wisdom of colleagues and friends in the speaking industry.
One said, “I think about money – really think about it, and I seem to get a booking for a presentation.” He was dead serious.
At first, I laughed, then I began to think: focus, intention, putting what you want out into the universe, what you think about, you make happen. I’m not laughing so much now. Instead, I am thinking about …
I do believe that intention and focus are critical. It’s part of a visualization process. Of course, taking action usually expedites things.
What do you need to focus on? I’d love to hear about the results. Maybe I will focus on you responding to me.
I also would welcome ideas regarding getting business. The Foundation is a worthwhile cause, and the ideas could help a lot of people.
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April 20, 2010 at 3:20 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged behavior, business, communication, etiquette, manners, professional, professionalism, protocol, work, workplace
Do good manners still matter in our high tech, fast-paced business casual environment?
Resoundingly, yes!
Impressions and relationships are based on behavior.
A smile, a good hand shake, proper grooming, introducing others, putting people at ease, and using technology wisely all are not rocket science.
But, knowing the proper protocols and understanding the impact, requires caring about and considering others.
Etiquette (we refer to it as professional savvy) is based on logic, kindness and efficiency.
Granted, as little as 10 years ago, we weren’t teaching cell phone etiquette, and about 15 years ago, business casual wardrobe policies were unheard of.
Making others feel comfortable never has been been – or will be — out of style.
I always loved the quote that goes something like this, “Those who know, know, and those who don’t know, don’t even know they don’t know.”
Since impressions are made in a blink of an eye, it’s good to know the “rules” and to pay attention to how we treat others.
Minding your manners isn’t just some old fashioned advice that you get from your grandparents … it’s something to take into account daily in work and life.
Manners – though constantly evolving — really do matter!
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April 27, 2010 at 8:11 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, coaching, communicate, communication, handshake, handshaking, helping others, meeting & greeting, personal communication, self-confidence, self-confident
For many of us, the ability to shake hands, look someone in the eye, stand tall, and at least appear confident is second nature.
But, many people feel they haven’t earned the right to appear this way – owning their achievements and exude confidence.
How sad is that?
I remember teaching a networking program at a bank several years ago. When I asked what each person’s objective was, one said, “To walk into a room as confidently as you do.” I responded to her, “How do you know how confident I am? You only know what you see, not what I am feeling.”
This same hesitance and uncertainty was evident yesterday, as I volunteered to speak at an afterschool program in an underprivileged neighborhood.
My goal was to give these 13- to 18-year-old students the confidence to shake my hand, look me in the eye, and state their point of view. It wasn’t an easy task.
Who can you help today? Who can you help unleash their own personal power?
It is a gift that will have major payoff.
Think about it.
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May 3, 2010 at 12:42 pm · Filed under Etiquette, Workplace, Career, Business, Communication, Professionalism ·Tagged business, cards, career, communicate, communicating, eCards, etiquette, greeting cards, holidays, manners, mom, moms, Mother's Day, mothers, training
Mother’s Day is approaching – a great time for the greeting card companies.
Granted, there are eCards for everything, but are they valued the same way? The answer I’ve gotten is mixed.
According to the Greeting Card Association, more than 7 billion paper cards were bought last year – even though eCards are readily available (and much cheaper, even free in some cases).
So, what is the etiquette of card sending?
For birthdays, either type of card will work – and if you forget, it’s quicker to send an eCard. Congratulations for a new job, etc., can be either type of card, too.
When it comes to expressing sympathy, celebrating anniversaries, or recognizing this upcoming Mother’s Day, however, my suggestion is to spring for the traditional paper card. If you don’t want to spend the money, nothing beats a handwritten note.
I realize that I may sound like a dinosaur in this age of electronic communication, but sometimes, you just can’t beat the old-fashioned approach.
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May 10, 2010 at 2:22 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged audience, business, career, clients, communicate, communication, communications, effective speaking, interpersonal communication, Kenexa, presentation, presenter, presenting, Rudy Karsan, speaking skills, speech, workplace
I recently read an interview with Rudy Karsan, Co-Founder, Chairman and CEO of Kenexa, which appeared in the April 2010 issue of Smart Business Philadelphia. He was talking about leadership and communication.
Karsan said, “The single biggest mistake I see leaders making is that they view communication as a one-way street. When you are talking or writing, the question that people ask themselves is, ‘How can I say this in the best possible way?’ But, if you replace the question with, ‘How can the recipient hear this in the most effective way?’ you might have a different answer.”
He further stated, “All communication is driven by two things: a rational component and an emotional component. If you can attach both components in a bandwith that is tied into the receiver, who is receiving information in a manner that is most effective and efficient for them, then you are the most successful.”
I love it!
It’s just what I focus on when I coach leaders within organizations.
When we do our training around presentation skills, we say that speaking needs to be audience-centered to be successful.
What are some things to keep in mind in the communication process?
*What’s in it for the listener?
*How does this person take in information?
*What are the trigger words that will impact this person positively or negatively?
*What words need to be clarified?
*What tone is best to use?
*How can I initiate questions and conversation?
These are all important questions to remember — presentation skills/behaviors that be learned.
My hat is off to Rudy Karsan, and to Kenexa. No wonder it is a successful company!
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May 17, 2010 at 6:17 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged 2010, accountability, avatar, being accountable, business, career, Digitell, free, Marjorie Brody, May 18, SecondLife, speech, training virtually, virtual, Virtual world, VirtualU, workplace
It’s fair to say that we’re entering a brave new world in lots of ways.
One has to do with the shift in how training is being delivered – or at least supplemented.
There is no doubt that webinars have a place in the training mix of modalities. In fact, BRODY Professional Development delivers them quite often.
We also do webinars in advance of an instructor-led, face-to-face training program. By doing this, we can cut the lecture part of the program and focus on application and hands-on practice of the skills – not to mention coach participants through a process.
Webinar platforms have greatly improved in recent years, to allow polling, quizzes, and other types of interaction. Yet, if you are like me, you still find this format a bit boring, too easy to let yourself multi-task while attending one.
BRODY has been exploring alternatives to the standard webinar for training. Our search has led us to Digitell’s VirtualU platform – a 3D virtual universe where participants create an avatar to navigate the learning experience in virtual auditoriums and lecture halls. Participants can chat via text messages, live Twitter feeds, and via a VOIP sound connection.
VirtualU is a lot like the virtual universe, SecondLife, where I once delivered an informal “fireside chat” about one of my books to an all-female audience of varied professionals.
Mark your calendar. Tuesday, May 18 at 3 pm ET, I’ll be on Virtual U delivering my presentation “Accountability: 5 Keys to Manage Success (Yours & Others).”
So, join my VirtualU avatar – who looks a lot better than I do – as I discuss the topic of accountability.
The good news is that it’s not too late to register, and the price is right – FREE.
If you’re interested in learning more about exciting, new training and development platform – and receiving some useful content – sign up today!
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May 26, 2010 at 7:59 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged audience, audience member, BRODY, career, coaching, communicate, communication, confident speaker, executive coaching, hostile audience, Marjorie Brody, platform skills, presentation, presenter, presenting, professional development, q & a, question and answer, questions, seminar, speaker, speech, training, workplace, workshop
I often hear eloquent presenters deliver interesting presentations.
You might say, “Marjorie, that’s great. Isn’t that what you coach people to do?”
My response, of course, is, “Yes, it is.”
The goal in all presentations (and what I teach) is to:
· Craft an effective message
· Deliver that message dynamically
· Get results
However, the presentation itself often isn’t enough.
If you can’t handle the questions (which might come throughout the presentation), then the impact of your presentation is totally diminished … along with your credibility.
Over the next few weeks, I’m going to provide ideas on how to handle any questions that are asked — both during and at the end of your presentation.
Here are some pointers to keep in mind when preparing your presentation:
1) Think like audience members, and anticipate what types of questions they will ask. If you were an audience member, what would you want to know about your topic?
2) Be prepared for all scenarios. Specifically, anticipate the worst questions audience members will ask, and the questions you don’t want to get.
3) Remember, people ask questions to get information, hear themselves talk, and sometimes, to challenge you, the speaker. Before responding, figure out why people actually are asking.
When you anticipate the questions, you will be much better prepared – exuding confidence.
After all, there is no “prize” in surprise!
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June 3, 2010 at 2:13 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged audience, audience members, BRODY, business, business presentation, business speech, career, coaching, executive coaching, handling questions, presentation, presentation skills, presentation skills coach, presentation skills coaching, presentation skills training, presenter, public speaking, q & a, questions, speakers, speaking, speech, training, training program, workplace
Last week I blogged about the ABCs of the Q & A.
As I said, handling the question-and-answer session is a critical component of successful presentations. But, you can’t master this aspect of public speaking if you can hear a pin drop when you or the moderator ask if there are any questions.
Just yesterday, I was asked by a presenter I was coaching, “How can I get people to ask questions? No one ever seems to want to ask me any after my presentations.”
It wasn’t hard to understand why. This person had his arms crossed during most of his presentation, didn’t make eye contact, had a scowl on his face, and he spoke at warp speed.
Here are my top 8 strategies for ensuring that you receive questions from audience members:
· Early on in your presentation, let the audience know that you will be taking questions and when – it could be throughout, at breaking points, or at the end. You decide.
· When you do open for questions, watch your visual presentation – do you look receptive and interested? Be sure to look at your audience members and not at your notes or slides. Open up your gestures. Walk towards people. Have a pleasant expression, and avoid rolling your eyes or sighing as if to say, “That was a stupid question.”
· When asking for questions, be assumptive. Say, “Who wants to open with the first question?” Or, “What questions do you have?” Note, I didn’t say, “Do you have any questions?”
· Once you’ve asked for questions, be comfortable with silence. Give people time to think about what types of questions they may want to ask. You may feel like they’re staring at you. But the reality is that most people are deciding what to ask, or whether to ask a question. So, give them time.
· If no one asks a question, then you need to revert to your previously prepared sample questions. You can introduce these by saying, “When I first learned this, I wondered…” Or, “A question I’m frequently asked is …”
· Avoid grading or judging any question. In other words, don’t say, “That’s a good question.” If you compliment some questions and not others, it comes across as judgmental. If you compliment all, it sounds perfunctory.
· Never embarrass the questioner. When you say things like, “I covered that in my presentation,” or, “As I said before …,” not only will it discourage the person who asked, but most likely the rest of the group as well. Just answer the question, or take it off line if it doesn’t relate.
· When answering any questions, make your reply brief. Long answers discourage more questions.
Since having questions asked is an essential part of any effective business presentation – giving presenters a chance to clarify and expand on their ideas – successful speakers need effective techniques to encourage them.
I’d love to hear from presenters if they have any other techniques that have worked well for them. I’ll share best practices.
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June 9, 2010 at 2:43 pm · Filed under presentation skills, public speaking ·Tagged audience, audience member, BRODY, business, career, coaching, executive coaching, Marjorie Brody, platform skills, presentation, presentation skills, presentation skills coaching, presentation skills training program, presenting, public speaking, q & a, question and answer, speaking, stage hog, training, training program, workplace
Today, I was teaching a presentation skills training program. Participants were most interested in how to handle an audience member who is a “stage hog.”
This type of speaking situation often occurs internally with an organization – people that can be considered stage hogs are well-known for their annoying behavior, and are typically not people with power. They are the people who like to be heard, like to interrupt, and have a need to be noticed.
The best way to deal with stage hogs is to connect with them in advance (via phone/face-to-face/e-mail).
Let them know that you look forward to the upcoming presentation, and say, “You always have an interesting approach to things. I’ll be talking about XXXX. What are your thoughts?”
Let them respond and be attentive — after all, you are picking their brains and feeding their egos! Then, say, “You have been very helpful. During the presentation, I want to answer the questions myself — you understand that, don’t you?” Of course, they will say, “Yes.” Then, quickly add, “If, however, anyone asks about XXXX, can I call on you?” You have now narrowed their area for being noticed. At the actual presentation, you can say to the audience, “I will be taking questions (throughout the presentation, at the end, etc.). If anyone has a question about XXX, John will be answering them.”
Since people probably don’t want to hear from John, because he’s a stage hog, they most likely won’t ask any questions – or at least if they do, they know John will respond.
If you think about it, this is how politicians deal with the dissenters in their audiences. They do their real work behind the scenes.
Being preemptive with the stage hog is a good technique.
Next week, I’ll share more ideas about how to deal with difficult audience members.
Until then, feel free to share some of your best practices for coping with “stage hogs” during a presentation.
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June 15, 2010 at 6:19 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged angry audience member, audience, audience member, BRODY, coaching, communicate, communication, executive coaching, hostile questions, paraphrase, presentation, presentation training program, presenter, presenting, professional development, public speaking, question and answer session, questions, questions & answers, speak, speaker, speaking, speech, training, training program, workshop
Just in case during your next presentation you get some hostile questions, here are four techniques you can use to diffuse the situation and emerge unscathed – helping to secure a successful presentation from start to finish.
· The Art of the Spin – when paraphrasing the hostile question, turn it around. “The real question you need to be asking is ….” Or, “You’re asking about the investment (never say “price” or “cost”) … it is only XX. And, when you consider XX, it is really priceless.”
· Leave Your “But” Out – You can acknowledge the person’s concern or point, then say, “and this is why we did that” – as opposed to saying, “Yes; that happened, but ….” The word “but” negates everything that you said before it. Use “and” instead of “but” – in other words, leave your but out of every argument!
· Handling the Hot Potato – When challenged, don’t reply by immediately defending your point of view. Instead say, “Where did your information come from?” Or, “What part of my material do you disagree with?” In other words, throw the “hot potato” back at the questioner for further explanation before defending yourself.
· The VIPP – When the other person is visibly upset or angry, don’t even try to be rational in the beginning – that only escalates things. Instead, try the VIPP approach:
V – Let the person Vent.
I – Make an “I” statement like, “I hear what you’re saying ….” Paraphrase what the person has said, and take a stab at how he or she is feeling about the issue.
These first two steps typically ensure that the other person believes you have truly heard what he or she just said, and understand his or her feelings about the topic. At this point, you are able to appeal to reason.
P – Probe. Ask questions to get more information, so you understand logically what the real issues are.
P — Problem solve. Now you can problem solve, or you can refute the question based on the evidence and logic, not emotion.
Speakers should always anticipate what the challenging questions could be, so they can prepare not only their responses, but also in many cases, include the information within the actual presentation.
Remember, the best defense is a good offense!
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July 6, 2010 at 5:55 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged audience, BRODY, coaching, diaphragm, high-pitched voice, Marjorie Brody, nervous, platform skills, presentation, presentation skills, presentation skills coaching, presentation skills training, presentation skills training program, presenter, presenting, public speaker, public speaking, speak, speaking, speech, squeaky voice, stage fright, training, vocal chords, vocal problems, voice
What if your voice squeaks during a crucial presentation?
We know it’s not a second shot of puberty kicking in.
Typically, a speaker whose voice squeaks when he or she presents is breathing improperly – a condition often brought on by nerves.
What a surprise, a speaker who’s nervous! Yes, we all get butterflies from time to time.
But, it’s important for speakers to eliminate these squeaky moments, because they will …
* sound more credible and confident
* be easier to listen to (reducing the audience “zone out” factor)
* be taken more seriously
So, how do you eliminate these squeaks and calm your nerves?
One way to control this obvious symptom of stage fright is to learn to breathe from your diaphragm.
Below are some steps for proper abdominal breathing. You can do them right before you get up to speak.
1) Sit upright in a chair, and place both feet flat on the floor.
2) Rest your hands in your lap.
3) Take a deep breath through the nose, while extending your stomach. Push your stomach out as the air comes into and fills your lungs. Your shoulders can rise, and may possibly go back a bit.
4) Place one hand on your chest, and the other on your abdomen. Which hand rises more? If it’s the hand on your abdomen, you are breathing properly.
5) If NOT, pull your breath deeper into your lungs. Once your lungs are full, hold the air to a count of six and then let it escape from your nose.
6) Repeat, taking each deep breath slowly through the nose.
7) Do this 10 times.
We are all born with vocal chords – some are longer and wider than others. It’s possible to modulate your voice so it’s a help not a hindrance when you present.
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July 15, 2010 at 8:37 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged blog, blogging, BRODY, business, business relationship, client entertaining, coaching, communicate, communication, Facebook, interpersonal communication, LinkedIn, network, networking, posting, social networking, social networking site, training, tweet, twit, Twitter
You can tweet, blog, and update your status on Facebook and LinkedIn – they’re all good ways to connect with people … past, present and future.
However, let’s not assume that this “cyber connecting” will negate or replace the importance of face-to-face networking.
Unfortunately, with the increasing popularity and use of social networking sites, people are forgetting the fine art of networking.
Let me give you five pointers to ensure this doesn’t happen to you:
1) Remember, networking isn’t an event, it’s a process. You have the opportunity to meet people everywhere, every day. So be open and look for such opportunities whatever you’re doing.
2) Pay attention to how you come across to others. Some considerations – smile, be well groomed, and remember the importance of a good handshake.
3) Prepare your self-introduction. What do you say about yourself; what do you want people to know about you.
4) Be interested in others. The more you find out about others, the smarter you “look” to them in conversation.
5) Follow up. Remember to move from contact to connection. Keep in touch. Always look for ways to help your networking contacts.
Social networking is important, but it should never replace – nor come at the expense of – face-to-face connections.
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August 2, 2010 at 7:25 pm · Filed under Etiquette, presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, coaching, employee development, executive coaching, HR, personal development, presentation, presentation skills, presentation skills training, professional development, spending, train, training, training program, training seminar, training workshop, workforce, workplace, workplace learning & performance, workshop
From all I am reading, corporate profits are increasing, and corporate spending continues to decline.
Given the overspending environment we had in the ‘90s, and early ‘00s, this is and understandable trend. But is this long-term thinking?
Where should money be spent if we are looking to the future? I suggest two primary areas:
1) Hire expertise. Look for qualified individuals who can excel in the new business environment. This means employees who have diverse backgrounds and understand the importance of building relationships — and, of course, people who are able to communicate well.
2) Have offerings that retain and engage current employees. What does this mean? Of course, money is always nice, but it isn’t the only option. Training and career development programs are critical. What knowledge and skills do your current employees need in order to excel? Although web-based training is less costly, it won’t replace the power of face to face. In times like these, the ability to build relationships helps the bottom line. Period.
We are seeing some of the most successful companies realize this, and are, therefore, increasing their training budgets.
Given that this is the new “normal,” companies can’t continue to wait and see what happens and still maintain the necessary edge.
It’s time to start spending, so you can measure the return!
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August 9, 2010 at 2:26 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged acronyms, communicate, jargon, presentation skills training, pubilc speaking, speaking, technical, technical presentation, technical presenting, technical speaking, technical speech, training programs
The definition of genius is to make the complicated simple.
Of course, that isn’t really the definition. But, it is an ability that goes a long way as a leader — and also when presenting information.
We live in a complex and technical world. People need to understand what is going on around them. If you can present complex or technical ideas in a clear manner, you will become invaluable to your organization.
How can you do this? As always, know your audience. What is important to them? How deep do need to go?
The goal isn’t to show them how smart you are, but make them feel smart so they are open to your ideas.
Make sure you break down your ideas into manageable pieces. By doing so, you make the ideas easier to digest and your audience doesn’t struggle to grasp your message.
Be sure you are using lingo that everyone understands. Jargon and acronyms are a sure way to confuse your audience. You can use figures of speech (analogies, metaphors and similes) to explain your ideas. Remember to paint the picture, and tell the story.
Complicated and technical topics don’t have to be overwhelming. Just keep in mind this mantra: Make the complicated simple.
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August 16, 2010 at 12:58 pm · Filed under presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, client, close the sale, closing the sale, coaching, communication, communications, connecting, present, presentation, presenting, public speaking, sale, sales, sales presentation, selling, speaking, training, workshop
Last week, I spoke for the Philadelphia Business Journal. They were doing a Sales Boot Camp. My topic was “Killer Sales Presentations.”
Before discussing the 10 reasons that sales presentations fail … and how to avoid them, I first gave a series of sales presentation principles for people to keep in mind.
Here are the first 6 (of 12) … in no particular order:
· People like to buy, but they don’t want to be sold.
· People do business with those they like and trust.
· People do things for their own reasons, not yours.
· People make decisions with their hearts, and justify them with their heads.
If you don’t believe me, think about the person you married or the house you bought. Logical or emotional?
· The only way to change peoples’ minds is to help keep them open. In other words, don’t hit them with ideas that are hard for them to accept.
· Features tell; benefits sell. Spend your time explaining how the feature helps to solve the customer’s problem.
How are you doing with all of these?
Next time, I’ll give you the rest of the principles, and discuss the 10 reasons that sales presentations fail.
Keep in mind – we are always selling … if not products or services, our ideas and credibility.
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September 8, 2010 at 8:14 pm · Filed under presentation skills, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, coaching, communicate, communication, e-mail, email, executive coaching, interpersonal communication, Marjorie Brody, presentation, spam, speaking, training
E-mails are a way of life – much to the chagrin of the U.S. Postal Service.
While they may be “free” and so easy to send and receive, there are many common mistakes made when using e-mail to communicate.
Here are six pointers and reminders:
Grammar and punctuation still count! Take the extra moment to proofread before sending all e-mails. Be concise, and use clear subject lines.
Using all uppercase or bold fonts – Can be interpreted by the recipient as shouting.
Using all lowercase and/or no punctuation – Gives recipients the impression you value your time more than theirs, or that you are lazy, illiterate, or, worse yet, don’t care.
Flagging/marking messages as urgent! – You can get a bad reputation by always flagging e-mails as priorities or urgent, even if they truly aren’t. And, have you ever heard of the “boy who cried wolf” syndrome?
Watch out for Outlook choosing the wrong recipient – I can’t tell you how many embarrassing moments I’ve heard of where the sender of an e-mail let the not-so-handy feature of Microsoft Outlook choose who should get a message. So, if you do rely on this feature, when you type a few letters of a person’s e-mail account, and one or more pops up for you to select the right one, you’d better be 110% sure it’s the RIGHT person before you hit “Send.” You can’t recall an e-mail already sent – and it sure will make you look bad to apologize for sending the wrong person a message meant for someone else!
E-mails are never truly deleted – All e-mails are the property of your employer/company. So, remember this the next time you send a sensitive personal e-mail that can be retrieved from the hard drive (there is no true “deleting” when it comes to “trashing” an e-mail).
Like any communication tool, e-mail needs to be used effectively.
So, be brief, get to the point, and don’t send an e-mail when a quick phone call or stroll across the hallway for a face-to-face can work even better.
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September 21, 2010 at 4:36 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged business, career, career success, client relations, clients, communication, credibility, credible, customer service, employee, honesty, HR, integrity, manage, management, manners, mentor, office, PC, personal credibility, professional, success, trust, work, workplace
PC no longer is the acronym of choice for Politically Correct, Personal Computers or Computing.
It stands for Personal Credibility – the hot topic of the moment. The problem for many professionals is that most of them don’t even realize they don’t have any PC, until it’s way too late – when a business relationship already has suffered or fallen apart.
How can you ensure that you build your own personal credibility and incorporate it into all aspects of your company and career?
I’m talking about credibility with your colleagues, direct reports, management, and clients.
How can you build your PC?
Personal credibility relates to many things. Here are my top 3 areas:
- knowledge of the industry, client company and job role – did you come to your position with experience and knowledge, and if not, did you do any “homework?”
- behavior in the office and with clients – do you act like the consummate professional, or do you need an business etiquette primer?
- Honesty and integrity – do you tell the truth, make and keep promises and work commitments?
If you think our PC needs a boost, it’s possible to make improvements.
I am a huge believer in the importance of continual self-improvement and coaching – heck, I’d better be, or BRODY would be out of business! Seriously, I firmly believe that if you’re not green and growing, you are ripe and rotting. Or, as Will Rogers said, “Even if you’re on the right track, you’ll get run over if you just sit there.”
How does this relate to building your personal credibility?
- You can start by knowing your department and entire company inside and out. Read annual reports, attend all staff meetings, and seek out a mentor if possible.
- Invest or enroll in company-sponsored training or coaching programs on site or do so in your personal time on your own dime.
Ask others whose opinions you trust and value (at work and at home) to “rate” your PC, and be open-minded to their feedback.
Make improvements where needed.
If your PC is rock solid, you will find yourself on the fast track to career and personal success.
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October 18, 2010 at 12:57 pm · Filed under Coaching, Executive coaching, Workplace, Career, Business, Communication, Professionalism ·Tagged attitude, coaching, communicate, communication, courage, courageous, courageous coaching, employee, employee development, executive coaching, feedback, manage, management, manager, performance, professional development, seminar, supervisor, training, workplace, workplace learning
I have recently created a new presentation that focuses on courageous coaching. What is courageous coaching?
My definition of “coaching” is …
Saying the right thing and asking the right questions to the right people at the right time, in the right manner.
My view of being “courageous” is …
Offering coaching when it isn’t safe, easy or comfortable.
Coaching direct reports isn’t easy, but if you are the manager, it is your job.
Why can coaching direct reports be so hard?
When I ask managers that question, they respond:
- Fear
- Time
- Assumptions
- Don’t know how
Are these real or are they excuses?
Let’s look at each …
Fear – I call this the “I don’t want to upset people,” “I don’t want to create problems” or “I don’t want people to be mad or hurt” reaction. Then, there’s always the possible legal-related consideration that causes some managers pause. The anticipation is usually worse than the reality. For the most part, people want to improve. If what you say is phrased well, and coming from a place of good will, then, ultimately, it will be appreciated.
Time – It really is a matter of making time. After all, coaching reports isn’t easy, but it is a big part of a manager’s job. Look for ways to make the time on a regular basis, so it doesn’t seem like such a momentous project.
Also, look where you spend your time. Top performers need “the love” – they always look for ways to get better. Often, we waste too much time on the bottom 10%. At some point, they need to make the necessary changes, or it is time to let them go. These people can be draining and limiting the time you have to spend with people who want to improve – the top and the middle.
Faulty assumptions – Just because people have been with the company for awhile, doesn’t mean that they understand their current role, new products, etc. Don’t assume – get to know each person, and look for ways to help them move through their gaps.
Don’t know how – This is when training comes in — learning how to ask questions which get people thinking differently, learning how to give feedback that is really specific and honest so people can make changes.
Creating a culture of courageous coaching will enhance relationships, and, ultimately, results.
So, what are you waiting for? Get started today.
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October 27, 2010 at 6:38 pm · Filed under Executive coaching, presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged body language, business, candidate, communicate, communication, debate, election, gestures, November 2, political, politician, presentation skills, presenting, public speaking, speaking, speech, training, voter, voting, workplace
Election Day 2010 is next Tuesday, November 2, and there’s been a proliferation of debates and campaign ads in recent weeks, and they’re picking up speed (and urgency) all over the country.
While many people have already made up their minds about who they are voting for next week, what the candidates are saying is still critical. Why? Because people are listening with an ear to reinforce what they already believe to be true. So, political candidates still need to pay attention to their communication delivery and presentation style.
There are four main reasons that most politicians fail or otherwise falter when it comes to debates or during other presentations on the campaign trail – which then can impact on whether they will win or lose come Election Day.
All of these scenarios can be eliminated with careful attention to detail and practice.
1) Visual message outweighs the verbal. The bottom line is that first impressions count – so before they even utter a word, politicians need to do a quick “mirror check” and ensure that their professional packages are beyond reproach. Outward physical appearance and wardrobe are often more a topic of conversation than the message he or she is delivering. Think about it … how many times does a candidate’s hair, outfit and/or other accessories get mentioned, critiqued and/or analyzed? Unfortunately, female candidates especially have to be careful when it comes to their wardrobe choice. They are usually subject to much greater scrutiny than their male counterparts in the traditional suit and power tie.
2) Body language blunders. “Stiff” is an adjective that is often used to describe many politicians. It’s not hard to see why, after watching a random sampling of recent debates. The candidates’ bodies seem very tense when they speak, and their smiles often look forced. Political speakers shouldn’t discount the benefits of advance body warm-up exercises and stretching before they speak. As a professional speaker and executive coach, I do this myself and recommend clients do, too, before they deliver their big corporate presentations. Another bad body language tendency of political speakers is arm crossing and finger pointing. Such gestures can be perceived as hostile and antagonistic by audience members, not open-minded and all-inclusive/welcoming. Make no doubt about it, body language-related visual signals are a critical component to success on election day.
3) Vocal delivery mistakes – The voice of some female candidates can sound shrill. This vocal tendency, while innate, can be better controlled — with practice — by better breathing from the diaphragm. Another vocal misstep relates to politicians who don’t allow for audience members’ reactions. I am referring to those political speakers (and I bet you know who are you) that jump on their own laugh lines or applause — not allowing the audience reaction to finish before moving on. This can prevent candidates from making a better connection with live and TV audiences.
My last two reasons politicians seem to fail or flounder during presentations relates only to female candidates.
4) Female candidates don’t always “own” their power. Former Governor Palin aside, most female political candidates have a tough time of owning their current (and future) positions of authority. All professional women in positions of authority are constantly aware of the need to strike a delicate balance – excelling at their chosen fields, yet not appearing aggressive in interactions with male peers or subordinates. The reality is, and it’s not often voiced, that the “b**ch” label is something never far behind when it comes to outgoing and assertive female candidates. Women shouldn’t be afraid to “own” the right to sit at the table and contribute their thoughts/issues and disagree with their male counterparts – and that message is a key one to learn for ALL professional females, in all industries.
As I watched many of the debates, heard the commentary, and read the news stories, I kept thinking how remarkably similar it all sounds to what goes on in the world of business.
If you can’t communicate your message with courage, conviction, and clarity, it will not be received as intended by the recipients — and you will not be perceived (or elected as) a leader.
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November 2, 2010 at 2:22 pm · Filed under Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, business, career, communication, Marjorie, Mexico, R & R, relationships, relax, relaxation, rest, time off, travel, trip, vacation, work, working
I just got back from a week of R & R in Mexico. My brain is too “mushy” to write a high content blog (was it the sun, margaritas, or 10 hours of sleep a night?).
I do have some lessons learned and relearned.
1) You owe it to yourself to get away from work periodically. We get caught up and bogged down working day after day. A change of scene not only helps put things into perspective, it also gives time to be creative and open to new ideas. I’m not sure what got renewed the most – my mind/spirit/body.
2) Spending time in different cultures opens one’s eyes to the world. So many Americans are xenophobes. Only with exposure to other countries/people/cultures can you have a greater world view – and appreciation for the opportunities we have as U.S. citizens.
3) Loving relationships can use some time recharging. At times, I feel like my husband and I are two ships passing in the night – we are so busy. Having time alone — with no responsibilities – allows us to appreciate each other. Romance is a good thing!
4) Don’t let the media or our government scare you. If I listened to the news, I would think that every Mexican (or most nationalities) are terrorists or drug lords. Granted, there are areas that “tourists” must stay away from, but that doesn’t mean a whole country. There are areas in Philadelphia that I don’t frequent, either, but that doesn’t mean I don’t enjoy the city.
5) Life is short. Don’t put off good things, waiting for the “right time.” The right time is now!
Enjoy – I sure did. We are already planning our next get away. In the meantime, I am ready to get back to work!
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November 15, 2010 at 1:49 pm · Filed under Etiquette, presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged audience, business, career, client, client service, communicate, communications, connecting, customer, customer service, customers, face-to-face, Facebook, followers, LinkedIn, networking, presentations, presenter, service, social media, social networking, speaker, speaking, training, tweet, Twitter, web 2.0
Daniel Lyons recently wrote an article in Newsweek titled “A cautionary tale for Web 2.0 companies.”
He said, “The basic problem is that these new media companies don’t really have customers; they have audiences.”
As a professional speaker, I like an audience. As a business owner, however, I want customers.
So, Mr. Lyons’ article struck a chord with me. Why? Because lately, it seems I rarely attend a conference or pick up a magazine that isn’t teaching how to use social media, and promoting its use.
I’m not questioning the need to do some of this type of communicating, but at what cost?
Is my time better spent making a few, direct phone calls to prospects and clients, or to write a blog or tweet? Do I spend time “friending” people on Facebook, or taking someone out to lunch?
I also wonder its impact on office productivity — and how many employees are stealing from their employers? I mean stealing time by doing social media at work, which translates into dollars. Are they using social media for the good of the company? I sincerely doubt it.
One of my friends recently boasted that he had more than 1,000 followers on Twitter. When I asked him how much business he had gotten from them, he began to stammer and stutter. “We haven’t monetized it yet,” he said.
When does that start? Not only that, but I wonder how much business my friend had lost by focusing on building his “herd” – rather than really going after business leads and opportunities?
Granted, this is all still sort of new – we are all trying to figure it out.
My only caution to everyone reading this is to value your time … and determine your objectives when it comes to social media and its use.
And, of course, if you want to book me as a speaker … remember that I said I always like an audience!
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December 14, 2010 at 5:08 pm · Filed under Coaching, Etiquette, Executive coaching, Workplace, Career, Business, Communication, Professionalism ·Tagged boss, business, Christmas, colleagues, communicate, communication, coworkers, employees, etiquette, gift giving, gifts, holiday, holiday etiquette, manners, office, office manners, office party, party, party protocol, presents, wardrobe, work, work party
Ho Ho Ho! ‘Tis the season to be jolly ….
But when do you need to say, “No, No, No,” in order to avoid dangerous folly?
The holiday season is a time for parties and celebrations at home and work.
Although many companies have scaled down due to the economy, there still are office parties big and small happening this month.
What are some of the party pitfalls to avoid, and when do you want to say, “No”? Here’s my top five mistakes:
1) Drinking too much alcohol. It’s always a mistake. Avoid it at all costs – even if there is an open bar! Know your limit and then cut back from there.
2) Making party time a place to flirt. Not OK. You have to see these people the next day, and believe me, they talk!
3) Wearing provocative or otherwise inappropriate clothing. This may work for Snooki and her “Jersey Shore” cast mates, but if your office is corporate, tone it down for the party, please. No one needs to see your new belly ring, wild tattoo or chest hair.
4) Giving expensive or inappropriate gifts. This can put people on the spot, and be awkward. Again, be conservative when choosing your gift, and be aware of when, where and who you give gifts to. The party is not necessarily the best place to single out one or two gift recipients.
5) Forgetting your party manners. There are five aspects of party protocol to remember:
- RSVPing — If you RSVP “yes” to a party, show up and be on time. If you RSVP “no,” don’t come. But, most importantly, RSVP!
- Don’t overstay your welcome
- Mix with everyone
- Avoid talking about business
- After the party, write a thank-you note within a few days to the host or hostess
The goal at office parties is to have fun, and know how and when to say, “No.” So, you can look back at the event in January, and still be able to Ho, Ho, Ho about it, instead of searching for a new job.
Happy holidays!
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December 27, 2010 at 2:48 pm · Filed under Coaching, Workplace, Career, Business, Communication, Professionalism ·Tagged 2011, BRODY, business, career, changes, coaching, holiday, holiday season, Marjorie Brody, New Year, New Year's, training, work, workplace
In so many ways, 2010 has been a year of change and transition.
For us at BRODY, we moved offices, had staffing changes, and have used the “new economy” to prioritize our spend, our time and our focus.
We are excited about the changes and are entering 2011 with optimism. Our country, too, has gone through changes in the last year — certain shifts in priorities, legislators and attitude.
The bottom line is that we’re all living in a new reality. Although we can look back with nostalgia, we must learn from the mistakes and faulty assumptions made – so we’re able to adapt and not make the same mistakes again.
Will the economy boom again? I’d like to think so. But, I also hope that when that happens we’re more circumspect as to the choices we make – professionally and personally.
I wish you all a very healthy and happy holiday season and 2011!
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January 3, 2011 at 3:28 pm · Filed under Coaching, Etiquette, Executive coaching, presentation skills, Workplace, Career, Business, Communication, Professionalism ·Tagged 2011, blog, blogging, BRODY, business, career, communicate, communication, communications, etiquette, Facebook, Internet, manners, networking, New Year, New Year's, office, professional, professionalism, relationships, social media, social networking, technology, training, Twitter, web 2.0, work, workplace
I’ve completed my electronic wish list for 2011.
You probably are thinking she wants …
*An iPad
*A 4G iPhone
*A new Mac computer
As much as I may want all of these things, my wish list is more of a behavior list for others (OK, for me, too!).
People can exist without wires and wireless items.
When I see and hear about employees texting or e-mail each other when they very well could turn their chairs around and have a simple conversation, I think things have gone a bit too far.
So, here is my electronic wish list for 2011:
1) When you are with people – actually talk to them. That means:
*No texts, e-mails or IMs
*No talking on your cell phone, or checking your e-mails
2) When sending e-mail, try re-reading the message before you send it. Check for spelling and grammatical errors. You never know who might be reading it, and what message you are conveying. This also means checking your attachments to make sure that only the ones you want to send are sent, and only the attachments you want to be read (and stored permanently!) are sent.
3) When using your cell phone, keep your voice down – the immediate world doesn’t need to hear your message. Also, try making calls from quiet places, so you don’t annoy the person you are calling.
4) Try handwriting correspondences – thank-you notes, invitations, holiday cards, etc. Nothing replaces it! For those of you who sent me an electronic greeting card, thanks. I never had the time to open them, though. Those who sent me cards – thanks. They look nice in our office reception area, and on my mantel in my living room.
5) Be professional, even in our often truncated world. In other words, text language doesn’t translate well to all people. Pay attention to the voice-mail messages you send and leave. They reflect on you. “Yo dude, call me back” just doesn’t work.
6) Be conscious of what and where you post comments on various blogging sites (Facebook, Twitter, LinkedIn, etc.) and other social networking sites. If you are at all interested in a professional position, avoid insipid Facebook accounts and tweets. Your connections on LinkedIn say a lot about you.
7) Avoid e-mail signature files or account names that are questionable. They, too, speak volumes about you as a professional. Would you hire someone as a sales professional – someone who meets and calls your client base — whose e-mail address is rocbottom@____.com? I wish I could say I’m making that one up, but, sadly, I’m not.
There are many other items I could add to my electronic wish list for 2011, but this is enough to get the new year started. I’d love you to share any of your electronic wishes – or other – workplace/business wishes for 2011.
Happy connections in 2011!
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January 11, 2011 at 2:52 pm · Filed under Coaching, Executive coaching, presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged Beck, Boehner, business, career, communication, Congress, cry, crying, emotion, Glenn Beck, work, workplace
Do you remember the classic Rock song “Big Girls Don’t Cry?” by Frankie Valli and The Four Seasons — or for those younger than I, the new version by Fergie a few years ago?
Lately, I think the name can be amended to be “Big Girls Don’t Cry, But It’s OK for Big Boys.”
U.S. Representative John A. Boehner (R-OH), CNN commentator Glenn Beck, and other notable men of late, have been shedding their fair share of tears over a range of topics.
With Congress back in session, Representative Boehner is second in the order of Presidential succession. One blogger had this to say about Boehner: ”I’m not averse to men crying, but men crying THAT much, THAT often, in public, and 3rd in line to the presidency — not good, not good.”
Men crying has become such a hot topic, that feature articles have appeared in Women’s Health magazine, and the topic has been discussed on national TV talk shows and in blogs – including mine.
What really bugs me is the hypocrisy.
Secretary of State Hillary Clinton cried on more than one occasion. When, as Senator, she was running for the democratic nomination for President.
Pollsters at the time had a field day pointing to the fact Clinton’s tears during a campaign appearance before the New Hampshire primary helped garner further support with women, and, ultimately, the edge in that state over then Senator Obama.
So, when women cry, it’s a sign of weakness or manipulation, But, when men cry, it’s often is taken as a “healthy” sign that they’re “in touch” with their feelings and emotions.
Unfortunately, women are still held to a different standard when it comes to showing emotion in their careers – if a woman cries at work, she is seen as losing control or being weak.
If a man gets emotional with outbursts of anger, however, it’s viewed as a sign of his strength of character and passion for the issue.
My advice RE crying, that I give when coaching corporate executives – men and women — is this: When you feel that due to frustration, anger, disappointment, sad news, or whatever the reason, tears coming on …. take a deep breath, or excuse yourself from others and take a quick break.
Crying, for the most part, makes the other person (people) uncomfortable — and that is never a good goal to achieve in the workplace.
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January 18, 2011 at 6:11 pm · Filed under Coaching, Executive coaching, presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, business, career, coach, coaching, communicate, communication, connect, convince, executive coaching, King's Speech, Marjorie, persuade, PowerPoint, present, presentation, presentation skills, presenting, public speaking, speak, speaker, speaking, speech, stammer, stutter, The King's Speech, training, work, workplace
Movies are a passion of mine, but rarely do I encourage others to attend those that I see.
“The King’s Speech” is an exception. It was superb.
The story line, the acting, the cinematography – all great. Of course, for me, the theme (public speaking) was not only inspiring, but also congruent with my personal mission.
For those of you who don’t know, it was a “true” story about Prince Albert who ultimately became King George VI of Britain (and was the father of present day Queen Elizabeth II).
As a child, he developed a serious stammer. This speech impediment impacted his ability to speak in public – a key role for royalty. Although he worked with many physicians, he was not able to overcome this stammer.
Ultimately, he started to work with a self-proclaimed (not academically trained) speech therapist. His non-conventional methods worked, enabling King George to inspire his nation during WWII.
Four key lessons learned from “The King’s Speech”
- Change is possible.
- Change takes a commitment and hard work.
- The ability to speak is critical in all professions.
- Coaching plays a big role in change.
I love what I do as an executive coach and professional speaker, because I can play a part in helping others improve their ability to communicate – to better connect and convince.
“The King’s Speech” was a reinforcement of the value a coach can bring, and is an inspiration to us all.
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February 1, 2011 at 6:04 pm · Filed under Coaching, Executive coaching, presentation skills, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, business, career, conference, data, information, manage, management, meet, meeting, meetings, office, presentation, presenting, productivity, seminar, train, trainer, training, work, workplace, workshop
How much time do you spend on meetings?
If there are results, then the time is worthwhile.
If, however, there are no results, it’s an incredible waste of time and resources, which result in lost dollars.
Here are statistics to ponder, from online meetings resources, regarding time and salaries in relation to meetings.
** 25-50% of our time in the corporate world is spent in meetings
** 30% of a $30,000 salary = $9,000 a year (time and cost in meetings)
** So, 1,000 employees = $9,000,000 per year in salary
** 53% of the time, meetings are inefficient
** $4,770,000 wasted
Assuming you are making more than $30,000, and spend more than 30% of your time in meetings, what does this mean for you in terms of lost revenue from failed meetings?
You know it is a sign of insanity to repeat the same behaviors and expect different results. Over the next few weeks, I will describe a 5-step formula to help you put together and facilitate more effective meetings.
Although the meeting leader has major responsibilities, the participants are not victims. A strong participant can make a difference. Meeting accountability needs to start somewhere – are you ready?
There are two types of meetings – informative and problem-solving/decision-making.
The first is a meeting to share information. There may be better ways, however, of sharing information than having a meeting.
Here is a checklist of questions to consider before scheduling an informative meeting, courtesy of The Facilitator’s Fieldbook (Thomas Justice and David W. Jamieson, Ph.D.)
1) Is there any significant action to be taken now, in this meeting, as a result of the information?
2) Does the information imply that some sort of action should be taken by a majority of the participants in the near future?
3) Is a meeting the only way that participants can get this information in a timely manner?
4) Do more than two-thirds of the people in the meeting need to know this?
5) Will a significant number of participants be in some kind of trouble if they don’t get this information here, right now, in this meeting?
If you can’t say “yes” to at least two of these questions, then a meeting is NOT the best way to share the information.
If you can eliminate a small percentage of meetings by looking for other alternatives to distribute information, it will save time. Also, if you distribute information in advance, and use the meeting time to answer questions, you will again save time. Let’s never forget that time is dollars.
The second meeting type is problem-solving, and decision-making. My blog over the next few weeks will focus primarily on these types of meetings.
The 5-step approach to facilitate effective meetings:
1) Pre-Launch – with prior and proper planning and preparation, you prevent poor performance. Never meet just to meet. There has to be a reason – the planning stage determines desired outcome, decision-making process, stakeholders and agenda.
2) Launch – In this stage, you’re getting the meeting off the ground and the ideas flowing.
* Opening or meeting start-up
* Idea generation
3) Navigate – In this stage, you’re guiding the group in making sense of the information that came out of the idea generation stage.
* Prioritizing & organizing
* Advocating
* Evaluating
4) Land – In this stage, you’re helping the group reach agreement and make decisions.
* Reaching agreement & closure
5) Post Land — Evaluation/next steps
I’ll share more details about each of these steps in my next five blogs.
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February 15, 2011 at 3:59 pm · Filed under Coaching, Etiquette, Executive coaching, presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, business, business meeting, career, coach, coaching, facilitate, facilitation, leader, meet, meeting, meetings, productive, productivity, strategic facilitation, train, training, work, workplace
My personal motto for success is, “Prior & proper planning, preparation and practice prevent poor performance.”
This is terrific for presentations and equally relevant (minus the practice) for planning every type of meeting.
The Pre-Launch Phase of a meeting, which I discussed in my last blog, is just that – planning the meeting so it is a good investment, and not a waste of time (or money).
There are 4 major things to determine and plan for in advance of any meeting:
1) Have a clearly defined objective
2) Choose which method of decision making will be used
3) Decide key stakeholders
4) Create and distribute an agenda
1) Have a clearly defined objective.
Meeting objectives are those things that you want to leave the meeting having created, accomplished or agreed to. They are tangible deliverables best described as nouns, not verbs.
A typical objective is: “Discuss the budget.” But, what’s the outcome?
A better objective is: “By the end of this meeting, we will have agreed on three, cost-cutting solutions to support new budget requirements.”
Along with writing the objective as a noun, make sure it is measurable and specific.
2) Choose the method of decision making.
Transparency is critical. Participants want to know if the decision has already been made, or who is making it. Clarity of their roles is important.
Ideally, consensus will be reached – the decision gets better buy-in, but also takes more time. Consensus is a decision everyone can live with and support.
Other models of decision-making include:
Leader decides, and communicates.
Leader gets input from individuals on the team, then decides and communicates.
Leader gets input from entire team, then decides and communicates.
Delegate with constraints – leader passes on decision-making to the team, and states criteria by which the decision must adhere.
3) Decide key stakeholders.
Determining who should be at the meeting (decision makers, information-givers, implementers, benefactors) and then analyzing the following:
What’s In It For Them? (WIIFM?) – Why should they attend?
Issues and concerns that each participant may have about attending the meeting.
What is a “win” for each attendee? A “win” is the unspoken thing that is of value to each participant.
4) Create an agenda.
The agenda is a road map for success. Points to be included on the agenda:
Define the objective
Identify participants and roles
Determine time frames
A prepared agenda can be distributed two weeks in advance of the meeting. At this point, attendees can determine if they should come, who may be missing, have time to prepare, etc.
Consider stacking the agenda if it is a long meeting. People that need to be at the whole meeting can schedule accordingly, but if others only need to be there for part of the meeting, come accordingly.
Here’s a link to a sample meeting agenda.
Although the Pre-Launch Phase appears to be time consuming, it will make the meeting run more smoothly and accomplish something which, ultimately, saves lots of time (and, therefore, money!).
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February 23, 2011 at 2:19 pm · Filed under Coaching, Etiquette, Executive coaching, presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged BRODY, business, career, facilitating, facilitation, meet, meeting, meetings, presentation, presenting, productive meeting, speaking, speech, training, work, workplace, workshop
Last week’s blog dealt with the preparation process – it’s amazing how much smoother things go when the preparation is in place.
The second phase of the BRODY 5-step process for making meetings more effective is the Launch phase.
This is when you get the meeting off the ground and ideas flowing. When the leader opens the meeting, he/she needs to review, clarify and get agreement on the following:
Meeting objectives
Agenda
Decision making
Roles
Timing
Ground rules
This doesn’t have to take long, but without going over these things, it is easy to get off track. Also, if there needs to be any changes, this is the time to do it.
Once the meeting gets going, you can always go back to the goals, agenda, timing and ground rules to keep things on track.
Of course, in order to achieve results, it is necessary to get discussion and ideas flowing. Here are three ways to accomplish that:
1) Present a proposal – sharing a suggestion, an idea or plan of action. Then, ask the group for feedback.
2) Discussion/brainstorming – this begins by the leader proposing a problem or opportunity and then throwing it to the group to talk through it. Discussion/brainstorming are best when structured and linked to a specific outcome, otherwise they can lead into tangents and be ineffective.
3) Rules of Brainstorming:
Don’t evaluate or comment on the ideas offered.
Quantity, not quality is the goal.
Record each idea exactly as offered – no rephrasing or putting into your own words.
Having trouble capturing what’s offered? Ask the person who offered it to restate it in 5 words or less.
Don’t explain or allow others to explain their ideas – there will be time for that later. Explanations slow down the flow of ideas and can lead to tangent conversations.
Don’t worry about duplicate ideas being offered, there will be time later to eliminate those.
If the Launch stage is done successfully, the meeting should be on course and everyone engaged.
Next week, I’ll provide additional ways to get full participation in meetings, and avoid discussion killers.
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March 1, 2011 at 1:58 pm · Filed under Coaching, Etiquette, Executive coaching, presentation skills, public speaking, Workplace, Career, Business, Communication, Professionalism ·Tagged attendee, attendees, business, career, coaching, engage, engagement, facilitate, facilitating, facilitation, involvement, meet, meeting, meetings, participate, participation, productive, productivity, training, work, workplace
So you’re ready to launch the meeting – maybe you even have one already scheduled.
It would be nice to think that if the objectives of a meeting are clear — and the right people are there, and it’s facilitated well – that everyone would participate and that there would be no disruptions.
The reality is, however, that this isn’t always the case.
Here are some things the meeting leader can do (or avoid doing) to ensure participation:
Ask open-ended questions like “What” and “How”
Help the quiet people, asking them specific questions, or going around the table so everyone gets a voice.
Never “grade” responses when you compliment some questions or ideas (ie. “good question” or “great idea”), and not others. You may well be discouraging others to participate.
Avoid speaking too much. The job of the meeting leader is to facilitate discussion. When you keep talking, others won’t.
Listen
Manage participation. The meeting leader has the responsibility to keep things on track, and on time. That may mean controlling the stage hog or the other “derailers.”
Being able to stay on track and keep control, while facilitating discussion, is a critical function and skill that the meeting leader needs to demonstrate. After all, he/she is, ultimately, accountable for results.
Last week, I wrote about meeting launch tools. Next time, I’ll talk about the navigation phase of meetings.
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